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HR is one of those topics everyone avoids until something breaks. We wanted to change that, so we brought on Kerri Roberts of Salt and Light Advisors to talk about human resources for small and mid-sized shed businesses in plain language that actually helps. If you run a shed manufacturing shop, a dealer network, or a delivery and logistics team, this conversation is about protecting what you’ve built while making it easier for good people to succeed.

We get into the real reasons owners finally reach out for help: unclear expectations, no documentation, messy performance issues, and that sinking feeling of “what’s our liability here?” Kerri shares practical stories from the field, including how leave laws, ADA conversations, and state-by-state rules can flip the outcome of a tough employee situation. We also talk about the hidden cost of losing people, why “good intentions” aren’t a compliance strategy, and how a simple HR foundation can stabilize both culture and operations.

Then we go tactical: what HR means at five to twenty employees, what should go in an employee handbook (and what should not), how to standardize interviews so you hire for skill instead of charisma, and why 1099 vs W-2 classification is a major risk in blue-collar industries. Kerri also breaks down compensation strategy in a way that’s doable right now, including pay bands and tiers that show employees how to grow.

If you’re tired of reactive firefighting and want to build repeatable people processes, press play. Subscribe, share this with another owner in the shed industry, and leave a review with the one HR question you want answered next.

For more information or to know more about the Shed Geek Podcast visit us at our website.

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Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.

To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.

To suggest show topics or ask questions you want answered email us at info@shedgeek.com.

This episodes Sponsors:
Studio Sponsor: Shed Pro

CAL
Styker Hunting Blinds
J Money LLC
Cardinal Leasing

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Most shed pro's don’t have a work ethic problem, they have a money education problem. When margins tighten, inventory sits longer, and the cost of capital climbs, the small leaks get loud. We bring on Luke Miller from The Miliari Group, a former shed industry operator turned financial services educator, to translate personal finance and business finance into practical steps that actually fit how shed businesses run.

We talk about why money feels so intimidating in the first place, from cultural stigma to the fear that every “financial talk” turns into a sales pitch. Then we get concrete: how to find the holes in your budget, why tracking spending for 45 to 60 days changes your decision-making, and how an emergency fund and a high yield savings account can protect your household or your business when the economy gets weird.

From there, Luke breaks down compound interest with a simple paper-folding demo that makes exponential growth impossible to ignore, plus the rule of 72 as a quick way to estimate doubling time. We also zoom into shed industry realities: opportunity cost when you’re tying up hundreds of thousands in a new sales lot, inventory, RTO contracts, and deliveries, and why smarter cash flow and tax planning can be the difference between stalled growth and steady expansion. We close with Luke’s “risk pyramid” and why self-development is the most underrated investment in the shed industry.

If you want your money to stop sitting still and start supporting your next move, listen through to the end. Subscribe, share this with a shed owner or salesperson, and leave a review so more people can build stronger businesses with better financial literacy.

For more information or to know more about the Shed Geek Podcast visit us at our website.

Would you like to receive our weekly newsletter? Sign up on our website: shedgeek.com

Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.

To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.

To suggest show topics or ask questions you want answered email us at info@shedgeek.com.

This episodes Sponsors:
Studio Sponsor: Shed Pro

Shed Challenger
LuxGuard
Making Sales Simple

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A great brand can be stolen quietly, one search result at a time, until your customers can’t tell who’s real anymore. That’s why we sit down with trademark attorney Justin Clark, who helps business owners protect the names and logos they’ve worked so hard to build, especially as marketing gets more digital and competition gets tighter.

We dig into the biggest misconception we see in small business branding: that using a name, registering an LLC, or buying a domain automatically protects you. Justin explains the difference between common law trademark rights and a federal USPTO trademark registration, why nationwide protection matters even if you only sell locally today, and how a trademark search can save you from an expensive rebrand after you’ve already invested in websites, signage, and customer awareness.

Then we get practical about intellectual property and online brand protection. We compare trademarks vs copyright vs domain ownership, talk through who actually owns a logo when a designer creates it, and why contracts and assignments matter when you grow, sell, or get acquired. We also cover the real risk of using images, fonts, or designs you “found online,” plus what changes when you expand into multiple states or franchising and need consistent brand standards.

If you want to protect your shed business brand, construction brand, or local service brand the right way, hit play, subscribe, share this with a business owner, and leave a review. What part of your brand protection plan is the most unclear right now?

For more information or to know more about the Shed Geek Podcast visit us at our website.

Would you like to receive our weekly newsletter? Sign up on our website: shedgeek.com

Follow us on Twitter, Instagram, Facebook, or YouTube at the handle @shedgeekpodcast.

To be a guest on the Shed Geek Podcast visit our website and fill out the "Contact Us" form.

To suggest show topics or ask questions you want answered email us at info@shedgeek.com.

This episodes Sponsors:
Studio Sponsor: Shed Pro

Velocity 360
RTO Smart
Shed Suite
First Choice Metals