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She’s Got Assets | Real Estate Investing

She’s Got Assets | Real Estate Investing

Written by: Cedar & Porch
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About this listen

Welcome to the She’s Got Assets real estate investing podcast! Follow along as host Shona Lepis documents her real estate investment journey, providing transparent and honest views of the process with a healthy dose of inspiration and honesty. She’ll unpack and demystify the different pieces of investment strategies through expert interviews and personal experience. Whether it’s creative financing, how to find off-market deals, flipping, multi-family, long-term, mid-term, or short-term rentals. Our goal is to educate and inspire others to financial freedom and generational wealth through real estate.Copyright 2022 All rights reserved. Economics Personal Finance
Episodes
  • Inbound Marketing Strategies for Real Estate Success with Trevor Mauch of Carrot.com
    Dec 10 2025

    In this episode of the She's Got Assets real estate investment podcast, host Shona Lepis is joined by Trevor Mauch, founder and CEO of Carrot.com, to discuss the benefits of inbound marketing over traditional outbound methods for real estate investors. Trevor explains how inbound marketing generates the best, most motivated leads, resulting in higher lead-to-deal ratios and increased profits per deal. He also describes the Carrot platform, which helps real estate investors build effective websites optimized for search engine ranking and lead conversion. Throughout the episode, Trevor and Shona delve into the elements that make a strong, trust-building website and share insights on leveraging AI and optimizing Google Business Profiles. This episode is packed with actionable advice for real estate investors looking to scale their businesses efficiently while providing value and building trust with their clients.

    Connect with: Trevor Mauch https://carrot.com/

    SEO AI Challenge: https://carrot.com/challenge/?fpr=3699

    https://carrot.com/podcast/

    https://www.trevormauch.com/freedom/

    Show Sponsor: She’s Got Assets™

    We offer two courses. The MTR Playbook course teaches real estate investors how to set up and fully book their first mid-term rental with great guests so they can 2x your cash flow. We cover the basics from planning and how to set up and furnish your mid-term rental, how to self-manage and get direct bookings to keep more profit, to how to launch your first mid-term rental. The REI Playbook teaches you how to scale your rental portfolio or buy your first investment property, without door knocking or calling, from how to market to find off-market deals to creative REI strategies like owner financing.

    Join our Skool group: The Asset Society - Learn how to 2x your rental income with mid-term rentals and get Access to the MTR Essentials course.

    https://www.skool.com/the-asset-society/about

    Join our FREE Facebook group.

    https://www.facebook.com/groups/shesgotassetsnetwork

    Tag us on Instagram with a takeaway from this episode.

    Follow us on Instagram https://www.instagram.com/shesgotassets #shesgotassets

    Subscribe to our YouTube Channel https://www.youtube.com/@shesgotassets

    Connect with host Shona Lepis.

    Shona Buys Houses https://www.shonabuyshouses.com/ Cedar & Porch Properties | Mid-Term Rentals Portland OR http://cedarandporchproperties.com/ LinkedIn: https://www.linkedin.com/in/shonalepis/

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    58 mins
  • Cottage Clusters & Creative Real Estate with Developer Kelsey LPJ
    Oct 31 2025

    In this episode of the 'She's Got Assets' podcast, host Shona Lepis delves into the innovative world of cottage clusters with special guest Kelsey LPJ. They discuss the benefits of this niche, including the expedited permitting process and potential for numerous units. Kelsey shares her journey from acquiring a distressed property to transforming it into a 15-unit cottage cluster. The conversation also covers the importance of understanding local regulations, the value of good mentorship, and creative financing strategies. Shona and Kelsey touch on the gender dynamics in real estate development and the importance of community in overcoming challenges. Through Kelsey's personal story and practical advice, listeners gain insights into strategic real estate investment and development.

    Connect with: Kelsey LPJ

    https://www.instagram.com/rei.odyssey

    Show Sponsor: She’s Got Assets™

    Join our Skool group: The Asset Society - Learn how to 2x your rental income with mid-term rentals and get Access to the MTR Essentials course.

    https://www.skool.com/the-asset-society/about

    We offer two courses. The MTR Playbook course teaches real estate investors how to set up and fully book their first mid-term rental with great guests so they can 2x your cash flow. We cover the basics from planning and how to set up and furnish your mid-term rental, how to self-manage and get direct bookings to keep more profit, to how to launch your first mid-term rental. The REI Playbook teaches you how to scale your rental portfolio or buy your first investment property, without door knocking or calling, from how to market to find off-market deals to creative REI strategies like owner financing.

    https://shesgotassets.com/

    Join our Facebook group.

    https://www.facebook.com/groups/shesgotassetsnetwork

    Tag us on Instagram with a takeaway from this episode.

    Follow us on Instagram https://www.instagram.com/shesgotassets #shesgotassets

    Subscribe to our YouTube Channel https://www.youtube.com/@shesgotassets

    Connect with host Shona Lepis.

    Shona Buys Houses https://www.shonabuyshouses.com/

    Cedar & Porch Properties | Mid-Term Rentals Portland OR http://cedarandporchproperties.com/ LinkedIn: https://www.linkedin.com/in/shonalepis/

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    1 hr and 6 mins
  • Unlocking Real Estate Success: Gabe Johansen on Creative Financing and Building Wealth
    Oct 11 2025

    In this episode of the She's Got Assets podcast, host Shona Lepis interviews President of the SMI family of companies. Gabe shares his journey from the car business to real estate, emphasizing the importance of understanding clients' needs and motivations. They discuss strategies for creative financing, including leveraging seller carry loans and involving sellers in deals. Gabe provides insights into commercial real estate, the benefits of leverage, and the power of depreciation for tax advantages. He underscores the significance of building strong partnerships and approaching real estate with a mindset of service and care. This episode is a must-listen for anyone looking to navigate the complex world of real estate investment and achieve financial freedom.

    Connect with: Gabe Johansen

    https://smifundmanagement.com/management-team/

    Show Sponsor: She’s Got Assets™

    We offer two courses. The MTR Playbook course teaches real estate investors how to set up and fully book their first mid-term rental with great guests so they can 2x your cash flow. We cover the basics from planning and how to set up and furnish your mid-term rental, how to self-manage and get direct bookings to keep more profit, to how to launch your first mid-term rental. The REI Playbook teaches you how to scale your rental portfolio or buy your first investment property, without door knocking or calling, from how to market to find off-market deals to creative REI strategies like owner financing.

    Join our Facebook group.

    https://www.facebook.com/groups/shesgotassetsnetwork

    Tag us on Instagram with a takeaway from this episode.

    Follow us on Instagram https://www.instagram.com/shesgotassets #shesgotassets

    Subscribe to our YouTube Channel https://www.youtube.com/@shesgotassets

    Connect with host Shona Lepis.

    Shona Buys Houses https://www.shonabuyshouses.com/

    Cedar & Porch Properties | Mid-Term Rentals Portland OR http://cedarandporchproperties.com/ LinkedIn: https://www.linkedin.com/in/shonalepis/

    Show More Show Less
    1 hr and 13 mins
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