Slowing Down to Go Fast - The Struggle Bus with Chloe Pascal cover art

Slowing Down to Go Fast - The Struggle Bus with Chloe Pascal

Slowing Down to Go Fast - The Struggle Bus with Chloe Pascal

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Slowing Down to Go Fast” with Chloé Pascal, Global Head of Marketing, Nosto

This episode opens our new season with the serene force that is Chloé Pascal, who talks about empathy, leadership, and what it truly means to “slow down to go faster.” It’s part therapy session, part masterclass in marketing humanity.

From her roots in France’s quiet countryside to leading global teams in fast-paced ecommerce tech, Chloé’s journey is proof that clarity doesn’t come from the noise — it comes from learning to listen.

She pulls apart the illusion of “hustle leadership” and instead shows how empathy, structure, and curiosity build stronger teams and better brands.
It’s a conversation about presence over pace, about how team connection is the new growth hack, and how AI’s rise only deepens the need for humanity in leadership.

“To get the most from a decision, you have to create a space where everyone has a voice — it doesn’t matter if you’re a junior or a head of a team.”
(On inclusive collaboration and psychological safety)

“I learned to go faster by slowing down. It sounds backwards, but it’s how you stop reacting and start leading.”
(On leadership and self-awareness in high-velocity tech)

“AI is exciting, but we have to make sure we stay connected to the human side — otherwise we’ll end up knowing everything and understanding nothing.”
(On technology, humanity, and the future of work)

This wasn’t just about marketing — it was about how leaders show up.
Chloé described how her empathy, self-work, and team-building rituals shaped the culture at Nosto. The workshops she runs aren’t PowerPoints — they’re trust-building exercises. Her belief in active listening and psychological safety reflects a truth we too often forget in commerce: brands are built by people who feel seen.

The discussion touched the heart of modern commerce and leadership — where cross-functional collaboration meets emotional intelligence. It’s how great campaigns are born, how product teams sync with marketing, and how companies like Nosto thrive in a shifting AI landscape without losing their humanity.

We’re thrilled to welcome two new partners onboard the bus — Trustap, the transaction protection platform keeping your deals safe and transparent, and Parcel Planet, your logistics dream team turning “out for delivery” into a customer love story.

And, of course, Omnisend continues to ride shotgun with us — the email and automation platform that’s Vinny-proof and revenue-friendly.

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