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Stop Hiring Nice People to Do a Hunter's Job

Stop Hiring Nice People to Do a Hunter's Job

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Eight months. Zero new revenue. And a nice guy who checked every box. If that story sounds familiar, you have a hiring problem, not a training problem. In this episode, Randy reveals the MCOP framework: four pillars that separate hunters from book sitters before you ever sign an offer. He also walks through the retirement math that reveals whether a new hire is truly motivated to grow. The all-in cost of a failed producer hire runs to $150,000. The fix starts before the offer is ever made.

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