Stop Hunting for Marketing Unicorns
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Stop Hunting for Marketing Unicorns
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About this listen
Hosts Dave Cliche and Jeff Timmins shine a light on the dark side of the latest recruitment trend "unicorn hunting." This trend promotes unhealthy expectations and a culture of perfection that's toxic to both the employer and the employee. They explore how partnering with an agency can be the solution to increasingly unrealistic marketing job descriptions and advocate for reasonable expectations within the industry.
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