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Sales Process Made Simple: For Industry, Construction & Trade Leaders To Drive Faster Growth & Results

Sales Process Made Simple: For Industry, Construction & Trade Leaders To Drive Faster Growth & Results

Written by: Ben Wright
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About this listen

Are you finding it hard to grow Sales, but know it needs to happen to succeed long-term? This show helps 7-8 figure Industry, Construction & Trade Sales and Business Leaders finally end the stress of inconsistent Sales, by simplifying their Sales Systems so they can close more deals and grow faster. Listen to discover: -Exactly where you’re going wrong with you Sales Process and why it’s holding back conversions. -The steps you can take to consistently grow your Sales. -How you can lead long-term Sales growth for your team or business, without the worry that Sales will drop-off when you’re not involved in every deal. Over the last 20 years, your host Ben Wright has been building (and exiting) businesses with a focus on fast Sales growth and team development. Every Monday, Wednesday and Friday we drop bite-sized podcasts focused on Sales, Leadership and Sales Process growth to help our listeners grow their Sales. If you’re ready to grow, start by listening to episode 145 (a fan favourite), and keep listening from there.Copyright 2026 Ben Wright Economics Leadership Management Management & Leadership
Episodes
  • Episode 174: Negotiate Earlier, Close Bigger: Using Herb Cohen’s Playbook to Sell with Power
    Feb 3 2026

    Are you sitting on a full pipeline of quoted deals… but very few of them are actually closing?

    Most sales teams assume that once a quote is sent, the deal will naturally move forward—but that assumption is quietly killing close rates and revenue.

    In this episode, we break down why closing is not automatic, why so many salespeople avoid asking for the business, and how that hesitation leads to stalled deals with no yes, no, or clear next step.

    By listening to this episode, you’ll learn:

    1. How to remove the fear of “asking for the business” and confidently drive deals to a decision
    2. The five proven levers you can pull immediately to increase close rates without changing your product
    3. A simple “If I will you” framework that helps customers commit without pressure or pushiness

    If you want fewer stuck deals, faster decisions, and more revenue from the pipeline you already have, press play and start closing with intention today.

    New episodes every Monday, Wednesday and Friday.

    Grow Your Sales By 25% - Book in for a FREE 30-minute Sales Process Audit and walk out with 3 rapid actions that will GROW your Sales

    To see how we’ve helped business grow their sales:

    Read Client Results

    Watch Testimonials

    Or email Ben if you would like to get in touch: hello@strongersalesteams.com

    This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

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    8 mins
  • Episode 173: From Slow January to Strong February: 3 Levers to Revive Sales Performance
    Feb 1 2026

    Is your “slow January” quietly setting you up for a weak February—and an even worse quarter?

    Many sales leaders accept January as a write-off, but the real danger is what happens next. When teams stay unfocused, distracted, or lethargic after the holidays, one slow month can quickly snowball into pressure, panic, and missed growth targets. This episode breaks down how to reset momentum, refocus your team, and turn a sluggish start into a strong sales comeback—before January’s hangover becomes a recurring problem.

    By listening to this episode, you’ll learn how to:

    1. Reignite motivation and focus inside your sales team after the January slump
    2. Use simple but powerful challenges to immediately lift activity and results
    3. Strengthen core sales behaviours that create consistent, repeatable growth

    Press play now to discover the three practical levers you can pull immediately to turn January’s slowdown into a thriving February—and put your sales growth back on track. 🎧🚀

    New episodes every Monday, Wednesday and Friday.

    Grow Your Sales By 25% - Book in for a FREE 30-minute Sales Process Audit and walk out with 3 rapid actions that will GROW your Sales

    To see how we’ve helped business grow their sales:

    Read Client Results

    Watch Testimonials

    Or email Ben if you would like to get in touch: hello@strongersalesteams.com

    This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    Show More Show Less
    8 mins
  • Episode 172: Why Great Questions Beat Great Pitches in Sales
    Jan 29 2026

    What if asking just three questions could make your prospects close the deal for you?

    Most salespeople talk too much and ask too little—and it’s quietly costing them deals. In a world of shrinking attention spans, the ability to ask the right questions has become the ultimate sales advantage. In this episode, you’ll learn why great questions outperform great pitches and how clarity—not pressure—is what actually drives buying decisions.

    In this episode, you’ll learn:

    1. How to uncover the single “signature piece” that matters most to your customer
    2. Who really needs to buy in—and how to avoid getting stuck selling to the wrong person
    3. How aligning your timing with theirs prevents deals from stalling or dying in inertia

    Press play to master the three sales questions that create clarity, build alignment, and make closing feel natural—for both you and your customer.

    New episodes every Monday, Wednesday and Friday.

    Grow Your Sales By 25% - Book in for a FREE 30-minute Sales Process Audit and walk out with 3 rapid actions that will GROW your Sales

    To see how we’ve helped business grow their sales:

    Read Client Results

    Watch Testimonials

    Or email Ben if you would like to get in touch: hello@strongersalesteams.com

    This podcast helps the entrepreneur, founder, CEO, and business owner in the trade, construction and industry segments, regain focus, build confidence, and achieve measurable results through powerful sales training, effective sales strategy, and expert sales coaching—guiding every sales leader, sales manager, and sales team in mastering the sales process, optimizing the sales pipeline, and driving business growth while fostering leadership, balance, and freedom amidst overwhelm, stress, and potential burnout, creating lasting peace of mind and smarter decision making for every California business and Australia business ready to scale up with excellence in sales management.

    Show More Show Less
    7 mins
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