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Success School

Success School

Written by: TBC Studios
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Join Steph and Tim Frey on the Success School Podcast, where we share the exact systems we use to help service businesses get new clients every week and stay fully booked. Each week you'll get: System Deep Dives – How to install a simple marketing system that brings new clients in consistently, without relying on referrals or social media. Real Results – Behind-the-scenes stories from service businesses we've worked with who went from unpredictable referrals to fully booked calendars. Listener Q&A – Raw answers to the questions service business owners are asking as they build predictable demand and scale their teams. Proven Frameworks – The exact strategies, systems, and processes that keep calendars full weeks in advance and build real business momentum. Expect practical tactics, honest advice, and real conversations about what actually works for service businesses ready to stop relying on referrals and start building sustainable growth. Hit subscribe and tune in every Monday to join 250+ service business owners building fully booked, in-demand businesses.© 2026 Success School Economics Leadership Management & Leadership Self-Help Success
Episodes
  • The Brutal Truth About Scaling to $1M a Month (Current Lessons from the Grind)

    The Brutal Truth About Scaling to $1M a Month (Current Lessons from the Grind)
    Jul 12 2026
    We hit $400K a month. And honestly? It's been harder than we thought it would be. We thought we'd be at a million by now. We're not. And today we're breaking down exactly why, what we've learned, and what we had to completely blow up and rebuild to get here. This episode is raw. We're talking about the beliefs that held us back for months, the assumptions we made about hiring that cost us tens of thousands of dollars, why we completely changed our business model, and the days where Tim literally cried on a walk because he didn't know how to solve the problem in front of him. We also get into why group coaching is dead, how we're now running a one-to-one model that's actually scalable, the shiny object syndrome that almost derailed us, and why being a CEO is genuinely the worst job in the company. You'll hear: 0:00 - The brutal truth about scaling to $400K a month (and why we're not at a million yet) 3:17 - Why hiring A players isn't enough, and the training mistake that cost us months 10:10 - The belief systems that held us back from growing faster 18:27 - Why we killed our group coaching model and went all in on one-to-one 29:51 - How we're now running a one-to-one model that's actually scalable and profitable 35:28 - The grind: why Tim was dreading Mondays and crying on walks 41:03 - Does entrepreneurship get less fun the longer you're in it? 46:17 - Why being a CEO is the worst role in the company 52:44 - The funnels that got us here and why call funnels burn out in 48 hours 58:19 - How we went from filming three times a week to once a fortnight and got better results If you're a service business owner and you're tired of relying on referrals to keep your calendar full, go to startsuccessschool.com and book a free Scale Session with our team. We'll look at your business, show you exactly where the gaps are, and map out what a fully booked pipeline looks like for you specifically. No fluff, no pitch fest. Just a real conversation about what's actually holding you back. We'd love to help you build something that actually works. And if you got value from today's episode, make sure you hit follow wherever you're listening. It means the world to us and it helps more service business owners find the show. You can also follow Tim and Steph over on Instagram at @timfrey__ (https://www.instagram.com/timfrey__/) and @stephgorton__ (https://www.instagram.com/stephgorton__/) for more content every week. See you next Monday.
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    36 mins
  • Why Personal Development Is Killing Entrepreneurs | Spicy Business Q&A

    Why Personal Development Is Killing Entrepreneurs | Spicy Business Q&A
    Jul 5 2026
    We're answering five of your spiciest questions today. And we're not holding back. From why men tie their worth to their income, to what we'd actually do if we had to rebuild from zero, to the uncomfortable truth about why most coaching businesses are failing their clients. We also get into the real stats on how many of our clients actually succeed versus fail, what it's like when you've given everything to your business and have nothing left for home, and why we think personal development has completely fucked up entrepreneurship. You'll hear: 0:00 - Why is it so hard for men to separate what they earn from who they are? 8:42 - If everything went to zero today and we had to build a seven figure business from scratch, what would we do and why? 18:27 - How many of the businesses we coach actually work versus fail, and what's the main character difference? 29:51 - Have you ever come home and given so much to business that you've got nothing left to give at home? What do you actually do in that situation? 41:03 - Our most controversial opinion about the coaching industry 46:17 - Why personal development has fucked up entrepreneurship 52:44 - The fastest way to bust through limiting beliefs (and it's not more inner work) If you're a service business owner and you're tired of relying on referrals to keep your calendar full, go to startsuccessschool.com and book a free Scale Session with our team. We'll look at your business, show you exactly where the gaps are, and map out what a fully booked pipeline looks like for you specifically. No fluff, no pitch fest. Just a real conversation about what's actually holding you back. We'd love to help you build something that actually works. And if you got value from today's episode, make sure you hit follow wherever you're listening. It means the world to us and it helps more service business owners find the show. You can also follow Tim and Steph over on Instagram at @timfrey__ (https://www.instagram.com/timfrey__/) and @stephgorton__ (https://www.instagram.com/stephgorton__/) for more content every week. See you next Monday.
    Show More Show Less
    39 mins
  • The Hidden Reasons Your Business Feels Stuck

    The Hidden Reasons Your Business Feels Stuck
    Jun 28 2026
    If your business feels stuck, it's not your strategy. It's not your offer. It's not your marketing. It's you. Today we're getting into the real reasons why businesses don't grow, and it's got nothing to do with what you're posting or how many leads you're getting. We're talking about mindset, standards, and the invisible beliefs that are keeping you playing small. We're sharing stories from our own upbringing, the moment Steph realized she was settling for mediocrity, the coach who taught Tim what excellence actually looks like, and what we've learned from spending $170,000 just to be in rooms with people doing $5M+ months. You'll hear: 0:00 - Why your business is stuck (and it's not what you think) 4:37 - How Tim's dad programmed belief into him from a young age 9:12 - The moment Steph realized she was accepting mediocrity in every area of her life 14:28 - Why 97% of your thoughts and actions were programmed between ages 4 and 7 19:45 - The mindset work that changed everything for both of us 26:33 - What Tim learned from coaching NCAA champions at 4am in Arizona 32:51 - Why we've spent $170,000 to get in rooms with people doing $5M+ months 38:19 - The uncomfortable truth about standards and why most people settle 43:07 - Camels, donkeys, and stallions: which one are you? 47:52 - Why business is simple but the human overcomplicates it If you're a service business owner and you're tired of relying on referrals to keep your calendar full, go to startsuccessschool.com and book a free Scale Session with our team. We'll look at your business, show you exactly where the gaps are, and map out what a fully booked pipeline looks like for you specifically. No fluff, no pitch fest. Just a real conversation about what's actually holding you back. We'd love to help you build something that actually works. And if you got value from today's episode, make sure you hit follow wherever you're listening. It means the world to us and it helps more service business owners find the show. You can also follow Tim and Steph over on Instagram at @timfrey__ (https://www.instagram.com/timfrey__/) and @stephgorton__ (https://www.instagram.com/stephgorton__/) for more content every week. See you next Monday.
    Show More Show Less
    49 mins
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