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Successful Stylist Academy

Successful Stylist Academy

Written by: Ambrosia Carey
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About this listen

Salon & Hairstylist Business Growth Podcast for salon owners and hairstylists who want to grow their businesses and achieve their goals. Our hosts share tips and strategies on marketing, branding, customer service, financial management, time organization, and personal development. We also interview successful salon owners and hairstylists all over the world. If you are committed to growing your business and making a difference in the world, then this podcast is for you.2023 Art Economics Marketing Marketing & Sales
Episodes
  • #141 Marketing for Beauty Professionals: Client Retention & Salon Growth
    Feb 17 2026

    In this episode of the Successful Stylist Academy podcast, Ambrosia Carey dives into the real challenges beauty professionals face with social media marketing and the pressure to constantly create content. She explores the psychological burden of social media, how marketing psychology affects decision-making, and why relying solely on Instagram or TikTok can create instability in your beauty business.


    Ambrosia shares practical marketing strategies for sustainable business growth, emphasizing client retention, referral systems, and Google reviews as foundational drivers of salon success. She challenges listeners to rethink their approach to marketing and consider whether their business could thrive without social media dominating their strategy. If you're a stylist or salon owner looking to build a more grounded and profitable beauty business, this conversation will shift your perspective.


    Get 2 months of GlossGenius Gold or Platnium for FREE with code SUCCESSFUL: http://glossgenius.com/successfulstylist


    Enjoy our Marketing Guide Freebie: https://small-kiwi-98108.myflodesk.com/ke6k90nlq2


    Join the SSA LAB Membership Waitlist here: https://small-kiwi-98108.myflodesk.com/gnfbcgfrjq


    Key Takeaways:


    1. If social media disappeared tomorrow, would your beauty business still grow?


    2. Many beauty professionals feel overwhelmed by the constant pressure of social media marketing.


    3. Client referrals account for 62% of new clients, making relationship building essential.


    4. Google reviews significantly impact client bookings and salon visibility.


    5. Focusing on client retention creates more sustainable business growth than chasing new followers.


    6. Social media should complement your marketing strategy, not control it.


    7. Authentic content builds stronger engagement than perfection-driven posting.


    8. Collaborative efforts and community support expand your reach without algorithm pressure.


    9. Tracking key business metrics helps beauty professionals make informed decisions.


    10. Long-term salon success comes from systems, referrals, and meaningful client relationships.

    Take 15% off our favorite skincare line, Pharmagel with code SSA15: https://pharmagel.net/?ref=SSA15


    Find us on Instagram for more buisness tips: https://www.instagram.com/successfulstylistacademy/


    If you prefer video: https://youtube.com/@successfulstylist?si=-GLeHybcbHMmkq0t

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    41 mins
  • #140 Salon Business Models: Mentorship, Marketing & Growth
    Feb 10 2026

    In this episode of the Successful Stylist Academy, Ambrosia Carey explores the changing landscape of salon business models and what they mean for today's independent stylists and salon owners. From commission salons to rental suites, she breaks down how mentorship, operational confidence, and niche mastery shape long-term success in the beauty industry. The conversation highlights the power of supportive salon culture, intentional marketing strategies, and clear client growth systems that help stylists move beyond survival mode and into sustainable careers. Ambrosia shares practical insight on how to build confidence behind the chair while also understanding profit, pricing, and financial planning. This episode encourages beauty professionals to think critically about their business choices, personal goals, and the kind of life they want to design.


    If you missed the previous episdoe: What Goes into A Million Dollar Salon.


    This is the High Yeild Savings Account Ambrosia uses: https://www.marcus.com/share/AMB-9K4-NTGI


    Join the SSA LAB Waitlist here: https://small-kiwi-98108.myflodesk.com/gnfbcgfrjq


    Key Takeaways:


    1. Independent suites and rental models are rapidly rising and reshaping salon business models.


    2. The most successful stylists blend independence with strong mentorship and support systems.


    3. Niche mastery builds confidence, clear branding, and more consistent clientele.


    4. Marketing strategies should be intentional, simple, and focused on real client connection.


    5. Operational confidence helps stylists understand profit instead of guessing at income.


    6. A supportive salon culture increases career longevity and job satisfaction.


    7. Life goals should guide which business model a stylist chooses.


    8. Financial advice and investing are essential parts of long-term stylist success.


    9. Transparency with clients strengthens loyalty and trust.


    10. Sustainable growth comes from clarity, systems, and aligned decision making.


    Try out 2 month of GlossGenius Gold or Platinum free HERE: http://glossgenius.com/successfulstylist


    Take 15% off our favorite skincare line, Pharmagel with code SSA15: https://pharmagel.net/?ref=SSA15

    Find us on Instagram: https://www.instagram.com/successfulstylistacademy/

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    31 mins
  • #139 The Real Truth About Running a Seven-Figure Salon: Profit Margins, Costs & Emotional Reality
    Feb 3 2026

    Running a seven-figure salon sounds like the ultimate dream, but the business reality behind those numbers is rarely talked about. In this episode, Ambrosia Carey breaks down what seven-figure salon success actually looks like: from profit margins and salon costs to payroll, commissions, and the emotional well-being of the owner. She shares honest insight into salon management, financial planning, and entrepreneurship, revealing why higher revenue does not always equal more freedom. This conversation challenges the fantasy of rapid business growth and invites stylists and owners to redefine salon success in a way that protects both profit and personal peace.


    Our Business Membership, SSA LAB is about to open! Enter the Waitlist now: https://small-kiwi-98108.myflodesk.com/gnfbcgfrjq


    Get 2 months of GlossGenius Gold or Platinum on us linked here: http://glossgenius.com/successfulstylist


    Key Takeaways:


    1. Building a seven-figure salon is impressive but comes with heavy responsibilities.


    2. The fantasy of 7 figures often overlooks the reality of salon costs and overhead.


    3. Profit margins for salons over a million dollars are typically single digits.


    4. Success should not be tied solely to revenue; emotional well-being matters just as much.


    5. Unexpected expenses can significantly impact true profitability.


    6. It's important to plan for profit and account for every layer of financial planning.


    7. More revenue often means more obligations, leadership demands, and stress.


    8. Redefining success can lead to a healthier work-life balance and better entrepreneurship choices.


    9. Don't romanticize million-dollar months without understanding the real margins.


    10. Building a supportive team can help manage the complexities of seven-figure salon management.


    Get 15% off our favorite skincare line, Pharmagel using code SSA15: https://pharmagel.net/?ref=SSA15
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    19 mins
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