In this fireside chat, Marcus is joined by Peter and Nicola from Writing Doctor for a powerful conversation on how to write, shape and publish a business book that people actually want to read.
We explore the full book writing journey, from finding your core message and understanding your audience, to plotting your ideas, sharing real stories, and turning professional knowledge into a book with depth, humanity and impact.
Peter and Nicola share their approach to ghostwriting and book coaching, including how they help business owners, coaches, consultants and experts move from idea to published book with clarity and structure.
We also hear from Cat Williams, Ted X speaker and author about her upcoming book Stallion Mind, who shares how working with Peter and Nicola helped her refine her message, sharpen her brand and bring her book to life.
In this conversation, we cover:
1. Why writing a business book can help you niche down
2. How it helps clarify and build your brand
3. How to make non-fiction engaging through storytelling
4. Why vulnerability and real-life examples matter
5. The importance of plotting before writing
6. How a book can build trust, authority and legacy
7. Why your voice matters more than polished perfection
8. How the right support helps you write a book faster than doing it alone If you are a coach, consultant, business owner or expert with a message to share, this conversation will help you see what is possible when you turn your knowledge into a book.
If you are still trying to craft your message in life though and are looking for support then visit: https://themindmentor.co.uk
For more conversations on mindset, growth, business, personal development and creating meaningful impact, make sure you like, subscribe and share this episode with someone who has a book inside them.
Looking to Connect with Peter and Nicola?
For a free copy of the book, please email: info@writingdr.com or Connect with Peter on Linkedin at https://www.linkedin.com/in/peter-russell-writing-coach-and-publisher-280149208/
For further resources to help you write their best business book, including book planners, free reviews, and lots of handy tips and guides, they can download them for free here:
https://writingdr.com/resources/ If your interested in getting your book written and published fast, book a call: https://writingdr.com/book-a-call/
Connect on socials:
https://www.linkedin.com/in/peter-russell-writing-coach-and-publisher-280149208/
https://www.linkedin.com/in/dr-nicola-russell-johnson-711619350/
https://www.facebook.com/peter.russell.927
https://www.facebook.com/nicola.russelljohnson
https://www.tiktok.com/@writingdr.com
https://www.instagram.com/writingdrs/
Thank you for joining us on the Fireside Chat, enjoy the book, and we look forward to helping you on your journey to becoming an Author. Nicola and Peter Writing Dr
#BusinessBooks #BookWriting #AuthorJourney #Ghostwriting #WritingDoctor #Mindset #PersonalDevelopment #BusinessGrowth #Coaching #TheMindMentor