Targeting is the "Only Way" to Advertise
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Targeting is the "Only Way" to Advertise
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About this listen
In this episode of Advertising in America, we dive into the debate between mass media and targeted ads. Discover the pros and cons of zeroing in on a specific audience versus casting a wide net. Hear real-life examples and expert insights on how to maximize your advertising budget for long-term success.
Tune in to learn how to balance targeting with broad appeal to grow your brand and reach more customers.
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