That Storytelling Podcast with Ashley Renders cover art

That Storytelling Podcast with Ashley Renders

That Storytelling Podcast with Ashley Renders

Written by: Ashley Renders
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Welcome to That Storytelling Podcast, where ambitious female entrepreneurs learn to master the art of storytelling to scale their businesses and connect with their ideal audience. I’m here to guide you through proven strategies that will help you craft compelling stories, build authentic connections, and increase your sales. Whether you're looking to refine your personal brand, or elevate your business through the power of storytelling, you're in the right place. Each episode, we’ll dive deep into real-life strategies, insAshley Renders Economics Leadership Management & Leadership
Episodes
  • Ep. 20 - Why You Need a Community to Grow Your Business
    Apr 11 2025

    In this powerful conversation, I sit down with Court — the Community Manager at Story School (and a former student!) — to talk about why community is essential for success in online business.If you’re a female entrepreneur, aspiring coach, course creator, or online educator trying to grow your brand, this episode is for you.


    We dive into:

    ✨ The difference between a course and a transformational coaching program

    💬 Why I stopped selling my online course and focused on building a learning community

    💼 How to use community to increase customer retention, engagement, and word-of-mouth sales

    🧠 Why clarity comes from conversation — not isolation

    🔥 How beginner entrepreneurs can use community to develop their business idea and messaging

    📈 The secret to scaling your coaching program or offer without burning out


    This episode is a must-watch for any woman building a business online — especially if you're craving connection, clarity, and a space to grow with like-minded women.


    ♥️ Join my next Storytelling That Sells Challenge here: https://stan.store/ashleyrenders/p/take-the-challenge-g5ye6whn


    👉🏻 For more behind the scenes of my business, follow me on Instagram here: https://www.instagram.com/ashley.renders/


    🔔 Don’t forget to like, comment, and subscribe for more weekly content on entrepreneurship, storytelling, and building an online business.

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    56 mins
  • Ep. 19 - How to Generate Leads for Your Business with Long-Form Content
    Apr 5 2025

    ♥️ Join my next Storytelling That Sells Challenge here: https://stan.store/ashleyrenders/p/take-the-challenge-g5ye6whn👉🏻 For more behind the scenes of my business, follow me on Instagram here:https://www.instagram.com/ashley.renders/🔔 Don’t forget to like, comment, and subscribe for more weekly content on entrepreneurship, storytelling, and building an online business.00:38 Why should you start a YouTube Channel?01:29 Turning Viewers into Leads02:42 My YouTube Journey and Results06:53 Is YouTube Right for Your Business?10:30 The Power of StorytellingAre you an aspiring entrepreneur or online business owner trying to grow your audience and attract more leads—without spending money on ads? In this episode, I’m breaking down how I use storytelling on YouTube to generate high-quality leads, increase revenue, and scale my business organically.This is not another YouTube script tutorial. I'm sharing the strategy and mindset behind creating content that converts viewers into clients using the power of story. Whether you're starting a YouTube channel, launching a podcast, or just want to create content that truly resonates with your audience, this episode is for you.You’ll learn:✔️ Why most entrepreneurs misunderstand the purpose of content creation✔️ The difference between views vs. leads—and why that matters✔️ How storytelling impacts the emotional brain and drives actionIf you're building your brand, refining your message, or trying to hit your first 6-figures, this episode will show you how long-form content and storytelling can help you attract aligned clients and grow your business sustainably.

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    14 mins
  • Ep. 18 - Why Storytelling is Level 1 of the Business Game
    Mar 28 2025

    ♥️ Join my next Storytelling That Sells Challenge here: https://stan.store/ashleyrenders/p/take-the-challenge-g5ye6whn


    👉🏻 For more behind the scenes of my business, follow me on Instagram here:https://www.instagram.com/ashley.renders/


    🔔 Don’t forget to like, comment, and subscribe for more weekly content on entrepreneurship, storytelling, and building an online business.


    01:38 Level One: Improvise

    03:54 Case Study: Community Building

    06:00 Promoting Your Free Offer

    07:31 The Power of Reviews, Referrals, and Retainers

    12:15 Level Two: Monetization

    16:03 Building and Improving Your Product

    17:03 Level 3: Stabilize

    19:04 The Importance of Storytelling at Every Stage

    24:24 Encouragement for Entrepreneurs


    Want to grow your business but not sure where to start?


    Here’s the truth: before you create a product, launch a website, or record a single Reel—you need to know your story. In this episode, I'm breaking down why storytelling is the first step in building a personal brand, especially for new entrepreneurs.


    Whether you're a coach, content creator, service provider, or creative founder, this episode will help you clarify your niche, create a message that resonates, and finally connect with your dream clients—without paid ads.

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    26 mins
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