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Inside The Shift

Inside The Shift

Written by: Fibbl
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Things are changing. 3D is more accessible, affordable, and democratized than ever. Previous norms and beliefs about what’s possible—and where this technological development is heading—are being challenged. In this podcast, we celebrate the early adopters and pioneers; we highlight the brave brands and the people within those companies who dare to push the boundaries using 3D and AR technology.

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Fibbl AB
Economics Social Sciences
Episodes
  • 3D for marketing
    May 8 2025
    Discover how working with 3D content can help you achieve scalability across your marketing channels, increase your creative output, and save production time and cost. Keeping brand consistency across all mediums has never been easier.

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    35 mins
  • Samsonite 3D Experience
    May 8 2025
    How does one of the world's leading luggage brands leverage our 3D and AR services? Why is Samsonite adopting a 3D-First strategy across 19 markets? And how have workflows and processes evolved internally since integrating 3D and AR into daily operations? That–and much more–will be answered in this episode as we sit down with Edouard Wattel, Vice President of Digital & E-Commerce, and Joeri Van Holder, Senior Digital Marketing Manager at Samsonite Europe, at their HQ in Belgium to learn how these early adopters have been working with 3D since 2017—and why they haven't been able to scale 3D and AR for their eCommerce and marketing until now. As always, you're guided by The 3D Podcast host Rickard Lönn and Fibbl 3D expert Mattias Österberg.

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    51 mins
  • GANT 3D-First Experience
    May 8 2025
    INSIDE THE SHIFT takes us behind the scenes and into the heart of early-adopting footwear & fashion brands—spotlighting their transformation journeys and how immersive 3D/AR experiences unlock exponential business value.

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    36 mins
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