The Ad Platform: Advertising on Amazon During the Pandemic | April 15, 2020 cover art

The Ad Platform: Advertising on Amazon During the Pandemic | April 15, 2020

The Ad Platform: Advertising on Amazon During the Pandemic | April 15, 2020

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Melissa Burdick, co-founder and president of Amazon ad buying technology provider Pacvue, joins host Nicole Perrin to explain Amazon's ad products and shares how the ongoing crisis (including logistics difficulties) is changing advertising on the ecommerce marketplace.

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