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The Amar Bedi Show

The Amar Bedi Show

Written by: Amar Singh Bedi
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What does it actually take to build a skincare brand that people don’t just buy… but truly connect with? In this powerful episode of the ProSync Podcast, Amar Bedi sits down with Supriya Arora Malik, Founder of Indulgeo Essentials, to uncover the real journey behind building one of India’s fast-growing premium skincare brands. From branding and customer psychology to influencer marketing, Amazon growth, storytelling, and scaling a modern D2C business — this conversation is packed with raw entrepreneurial insights and real business lessons.Amar Singh Bedi Economics Leadership Management & Leadership
Episodes
  • Supriya built a ₹24 Crore skincare brand on Amazon — in under 12 months. Here's exactly how she did it.

    Supriya built a ₹24 Crore skincare brand on Amazon — in under 12 months. Here's exactly how she did it.
    May 21 2026

    In this episode of The Scale Up Podcast, Amar Bedi sits down with Supriya (Founder, Indulgeo) to unpack her private label strategy, sourcing playbook, and the exact levers that scaledher brand from zero to ₹24 crore.
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    1 hr and 41 mins
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