David Jovel from Higher Logic joins us this episode to talk about what went into the recent benchmarking report Higher Logic did, and how they decided what to report.

Links from episode:

• Higher Logic Email Benchmarking Report
• Higher Logic Super Forum

You might think baseball, Broadway and associations have little in common, but you'd be surprised.

Join Kelli Catts from Rhythm Software and me on a journey as we talk about what each of the three have in common, and what we can all learn from them.

Not my sentiment, but it's one of the topics we touch on in today's episode, featuring Colby Horton and Frank Humada of Association Briefings, hosts of the podcast Engaging in the Next. Colby and Frank help associations get their message out in a variety of electronic ways, including podcasts.

Listen in for tips on how to make podcasts successful tools for your association, learn why podcasts are so impactful, how important the host is, and out how many talk shows Ricki Lake has had to date.

If you're thinking about doing a podcast, or wondering how to make yours better, then hit play now.

Don't forget to subscribe to The Association Toolbox here or wherever you listen to podcasts

You can see and hear more of Lou Gehrig's speech here.

Want to learn more? Visit my website