• Beer brewing is the most female of all enterprises. A conversation with boss mom Tolokazi the Brewster...
    Sep 10 2021

    Apiwe-Nxusani Mawela is the founder and owner of Tolokazi Beers.
    She joined me on TBMS to talk about her journey with motherhood and entrepreneurship as a female beer brewer (brewster) in South Africa.

    In this episode:
    *Using your support network to get through challenges- including imposter syndrome. 
    *An practical way to deal with mom guilt
    *Letting your kids explore their interests, even if you don't understand them. 


    Check out Apiwe's website: tolokazibeer.co.za
    You can also find her lagers on Takealot.com

    Instagram:

    @tolokazi_the_brewster
    @thebossmomshow

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    35 mins
  • Author and social worker, Joey Dlamini, talks about tackling gender stereotypes, teenaged years, and self-esteem with your kids.
    Aug 27 2021

    Author and social worker, Joey Dlamini, founded Be Accentuated, so boys and girls would have a safe place to explore who they want to be and to challenge gender stereotypes. 

    She also wrote The Teen Top 25, a book covering the most serious issues teenagers face today, and how to help them bridge these issues to become healthy, well-rounded, self-assured adults. 

    Joey joined me on TBMS to share her knowledge around raising open-minded, respectful children, who know their own worth. She also shared her own journey with entrepreneurship as a mom. 

    In this episode:

    -       How to talk to small children about gender stereotypes

    -       How to challenge a partner’s ideas around gender roles

    -       Creating a bridge for your kids to cross safely from childhood into adulthood

    -       Seeing your dreams, and yourself as worthy of investment and support

     

    Connect with Joey… 

    On Instagram, Facebook, and Twitter: @joeydlamini

    You can purchase The Teen Top 25 book, or book a seat for The Healing Starts with You workshop by sending her a DM on Instagram or sending a WhatsApp to 071 868 9527.

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    42 mins
  • Stop modeling mom guilt for your kids! Parenting Coach, Christy Keating, debunks myths about what being a working mom means for your children's wellbeing..
    Aug 20 2021

    Kids learn by what we model for them, right? So why are you teaching them that mothers should feel guilty about working, or taking time to exercise, or following their dreams?

    Parenting Coach and mompreneur, Christy Keating, joined me on TBMS to discuss mom guilt, imposter syndrome, and how to rewire your household so your family has a culture of appreciation for all the members. 

    In this episode:
    - A practical way to move through moments of imposter syndrome
    - Why you being a working mom is actually good for your kids
    - Redistributing the 'invisible work' so you and your partner both have time to focus on your dreams.
    - How to conduct a family meeting

    Check out Chrity's website: theheartfulparent.com
    Use the code 'bossmom' for a free month of her membership program. 

    You can also connect with Christy on Instagram: @theheartfulparent.com

    Thanks for listening, 

    Anna 
    @thebossmomshow

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    1 hr and 3 mins
  • Remember why you wanted to work for yourself. How Monique Keevy creates and prioritises time freedom in her business.
    Aug 13 2021

    Did you lose sight of the reasons why you became an entrepreneur? For many of us, a desire for time freedom is on of them.

    Monique Keevy, shares how she started her freelance Estimation service so she could design a life where she had the time flexibility to be present for her son.

    She also shares the realistic challenges involved in achieving, prioritising, and protecting this time freedom. 

    You can connect with Monique on LinkedIn or via email. If you enjoyed this episode, please share it with a friend. 

    By the way, here is the link to the Copy Writing Master Class episode, I mentioned at the end of my conversation with Monique.

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    26 mins
  • Write Words That Sell. A marketing copy writing masterclass with Anna Greenfield
    Aug 7 2021

    Poorly written copy can sink an entire marketing campaign. Yet, many solo entrepreneurs neglect to learn how wrote proper marketing copy and then get upset when their posts don't get engagement, or  their advertisements don't take traffic to their website, or their website doesn't convert leads to sales.

    In this week's episode of The Boss Mom Show, I teach you an easy and effective recipe to write marketing copy, so you can focus on other things that will grow your business.

    You can use it to write copy that takes your target customer through the entire marketing funnel. From getting their attention, to their consideration, to their commitment.

    It's not fancy. It's simple, but it works.

    And once you know how to do it, you won't need to outsource your business's copy writing.

    Enjoy this free master class and share it with a friend whose business can benefit from writing better copy.

    Download the Quick Marketing Copy Planning Table mentioned in this episode.



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    30 mins
  • How to start a business that solves your own problem and raise investor capital to fund its growth. Michelle Chang shares the story of BeMe Wellness.
    Jul 30 2021

    Want to start a business, but don't know what to do?  Start by trying to  solve a problem in your own life. 

    When Michelle Chang became a mom, she noticed there was suddenly very little time to put into her own self-care and wellness. She teamed up with a team of nutritionists and developed the BeMe range of  wellness supplements to help time poor women, like herself, take better care of themselves, so the could feel good and power through the whole day. 

     Michelle shared her start-up journey with TBMS and also gives tactical advice on pitching to investors, so you don't have to DIY every aspect of your business, and so you can position your venture for growth. 

    In this episode:
    -
    Solve somebody's problem if you want to start a business
    - You don't have to DIY your whole start up
    - The most critical things to prepare when pitching to investors
    - Getting over self doubt and asking for enough money

    Special offer:
    All TBMS listeners can get 5% off  BeMe products on Amazon. Click on the link below: 
    https://www.amazon.com/gp/mpc/AKSTXMXPNG1QY

    TBMS listeners in participating countries can get 25% of BeMe products when buying directly from their site:
    https://beme-wellness.com/discount/thebossmomshow
    discount code:  thebossmomshow

    Connect with Michella and BeMe
    website: Beme-wellness.com
    IG: @joinbeme

    Connect with TBMS
    IG: @thebossmomshow

    Thanks for listening!

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    42 mins
  • Become who you need to be, so you can get what you want. Julie Ciardi shares how to transform your current life into your dream life, through daily practice.
    Jul 23 2021

    Ever tried to change how you see yourself by reading one personal development book?  It's not going to work.

    Rewiring years of negative self-talk is more like brushing your teeth than getting your hair highlighted. You can't just do it once in a while, or every six weeks. You need to do it every day.

    Business and Transformational Coach,  Julie Ciardi,  joined me on TBMS to talk about changing personal paradigms, and more specifically, how it takes constant practice and study.

    In this episode:
    - Why you are obligated to reach for what you want
    - How to make an 'abundant life game plan'
    - The daily practice of rewiring your mind away from limiting beliefs

    Connect with Julie...
    on Instagram: @julieciardi
    Podcast: Ignite her Mind ( everywhere podcasts hang out)
    website: julieciardi.com

    Connect with TBMS...
    on Instagram: @thebossmomshow

    Thanks for listening! 

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    54 mins
  • A crash course in social media marketing for new businesses, with Xanthi Georgiades
    Jul 2 2021

    So, you've just put your business on social media, but you have no idea what to post, how often, or what to say. This episode of TBMS is for you!


     Xanthi Georgiades is the founder and CEO of The Digital Collar social media marketing agency. Xanthi specializes in helping solo entrepreneurs and small businesses, who don't have the funding for a full-time marketing team or don't have the time to become that marketing team.  She offers outsourced social media marketing services and social media audits (read 'crash courses') in how to do your own social media marketing.

    She hung out with me on The Boss Mom Show and shared insightful and practical social media marketing advice.


    In this episode:
    - showing the highs and lows of your business
    - personal boundaries on social media
    - converting clients without email marketing

    Connect with Xanthi:
    Instagram: @thedigitalcollar
    website: https://www.thedigitalcollar.co.za/

    Connect with The Boss Mom Show:
    Instagram: @thebossmomshow

    Thanks for listening! If you enjoyed this episode, please share it with a friend.  

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    50 mins