Imagine if tomorrow your city decided to close your business, and before you could even start a conversation, it was too late. It was already written into the law.

Right now, our industry is being talked about without us in the room. Decisions about balloons are being made by people who don't understand how professional balloon artists actually work, the care we take, the standards we follow, or the businesses and families that depend on this industry.

The Coalition for Responsible Celebrations is trying to make sure that we have a place in that room and that we stay informed about the discussions taking place without us.

This month's presenting sponsor is Balloon Coach, and one of the many ways Joette supports our industry is by advocating for the CRC so that none of our businesses are impacted by hasty legislation.

This interview took place in person at the 2025 International Balloon Convention, where Joette attended to advocate for the CRC. I hope you'll consider becoming a member so you can be part of these conversations, too.

In the UGlu Hotline, hear one listener's tip for finishing up her stuffed balloons.

Unlock three free bonus episodes!

RESOURCES MENTIONED:

Presenting sponsor: Balloon Coach Balloon Boss Mastermind & Summit

Other sponsors & resources:

Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)

Courtney Lynette Creative Co. (mention the podcast for $100 off!)

UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)

DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!

2026 Bright Balloon Planner

CoalitionForResponsibleCelebration.org

- - - -

On the Bright Side (Apple) On the Bright Side (Patreon)

50 Ideas for Email Marketing | Join the Bright Balloon email list

The Bright Balloon on YouTube

Most of us, myself included, are using ChatGPT as a writing assistant or Google on steroids. "Proofread this, write me an Instagram caption for that, what's this rash on my kid's arm?" But we know it's capable of more, especially when it comes to managing a small business. But how? How do we tap into the greater capabilities without wasting time? How do we build systems that are organized or repeatable? Well, we ask an expert.

Cue Emily from Utah Balloon Creations. Emily has been on the podcast before where she shared spreadsheets, pricing calculators and tech tips that blew my mind. So I knew that she was the perfect guest to teach us about AI in a practical, usable way.

Hear about why she thinks of her AI as a person, the customizations she recommends for your AI, how she avoids rabbit holes with it and the five best practices for using it.

In the UGlu Hotline, hear how Erin of Young and Wild Balloon Co. labels everything that leaves her warehouse.

Unlock three free bonus episodes!

RESOURCES MENTIONED:

Presenting sponsor: Balloon Coach Balloon Boss Mastermind & Summit

@utahballooncreations

Other sponsors & resources:

Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)

Courtney Lynette Creative Co. (mention the podcast for $100 off!)

UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)

DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!

2026 Bright Balloon Planner

Ep. 159 - Precision Pricing | Emily of Utah Balloon Creations

- - - -

On the Bright Side (Apple) On the Bright Side (Patreon)

50 Ideas for Email Marketing | Join the Bright Balloon email list

The Bright Balloon on YouTube

If you have ever sat down to set goals and immediately felt overwhelmed or like you're just rewriting the same goals you didn't quite hit last year, this episode is for you. I'm joined by Joette of Balloon Coach and we discuss how most business owners don't have a goal problem, they have a clarity problem.

Too many ideas, too much pressure, and not enough structure to actually follow through. So in this episode, we are going to help you set goals in a way that actually works, allowing you to make more money without adding more stress to your life.

We're talking about fewer goals, better focus and a plan that supports your real life, not a fantasy version of it. By the end of this episode, you'll have a clear direction for the year ahead and a simple way to move forward with confidence without burning out or over-complicating things.

In the UGlu Hotline, I share how I label my rental items to help make sure they get back to me.

Unlock three free bonus episodes!

RESOURCES MENTIONED:

Presenting sponsor: Balloon Coach

Other sponsors & resources:

Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)

Courtney Lynette Creative Co. (mention the podcast for $100 off!)

UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)

DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!

2026 Bright Balloon Planner

- - - -

On the Bright Side (Apple) On the Bright Side (Patreon)

50 Ideas for Email Marketing | Join the Bright Balloon email list

The Bright Balloon on YouTube