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The Build Cycle

The Build Cycle

Written by: Tyler Benedict
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Startup stories and tips for entrepreneurs mixed with expert Content Marketing lessons to help you grow your business, build your brand & increase sales!Copyright 2017-2020. All rights reserved. Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Ep #075 - Maximizing work-life balance & profit w/ Bike Connection Agency
    Oct 31 2022

    What's up builders!

    It's been a minute, but this episode brings it back in a big way. My friends Simon and Giulio are co-founders of Bike Connection Agency, a marketing and event firm focused on the cycling market.

    If you're considering taking your own industry relationships and experience and creating a marketing or event agency, there's a lot to learn here about how to do it, what services to provide, and more.

    Over the past six years, BCA has built up to four annual events and servicing a handful of premium marketing clients, which simultaneously sounds like a lot and not that much.

    And that is one of the most fascinating parts of this interview - how they're balancing work and life by creating a business that meets their needs while still allowing for a massive amount of free time for both of them.

    At a time when many of us are examining our own work - life balance and re-prioritizing personal and professional goals, to hear these two discuss it is incredibly refreshing.

    The icing on the cake is their relationship. Starting a business with a lifelong friend can be tricky, but they've created a system of open, honest communication and trust that should be a benchmark for any of us. We get a little personal on this, and it's amazing.

    WANT MORE?

    For photos and more, check out this episode's show notes here: Ep #075 – Maximizing Work-Life Balance for Fun & Profit

    Follow me and reach out on Twitter and LinkedIn.

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    59 mins
  • Ep #074 - Lifestyle Businesses are Hard! w/ Endurance Sports Wire
    Jun 24 2021

    Have you ever tried to come up with a business idea that's mostly automated and creates a great passive income stream?

    Or tried to figure out how to take your skillset and turn it into a low-effort lifestyle business?

    Well, that's almost exactly what my guest today has done. Tina Wilmott already knew the Public Relations agency business, so when she wanted to take control of her time and her life, she found a gap in how brands were able to get their news in front of the media. She launched Endurance Sports Wire, and quickly hired a small team to handle the daily tasks.

    In theory, it could basically run itself, but as you'll learn, the dream is much harder than the reality, especially for those of us with an entrepreneurial, growth mindset. If you want to launch your own side hustle or lifestyle business, or you're just interested in PR and media, this is a great episode for you!

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    Want more?

    For full show notes, links and images, check out this show's post at tylerbenedict.com/podcast

    Be sure to subscribe on iTunes, Stitcher, Google Podcasts, Spotify, Pandora, TuneIn, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.

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    49 mins
  • Ep #073 - Creating the Entrepreneurial Growth Mindset w/ Joe Trodden
    Jan 4 2021

    With the start of a fresh year, I thought it'd be fun to talk Mindset. We're all probably thinking through the ways we can perform better, manage better, grow our companies, and, hopefully, strike a better balance between work and life.

    My guest today is entrepreneur mindset coach Joe Trodden. He focuses on working with early stage founders, those who have launched and built a small team, usually in their first few years of business. His goal? To help them, and us, push past some of the pain points that come as our teams grow but we still think of ourselves as the fearless leaders who can solve all the problems.

    I know this is something I've done many times, and it's definitely a limiting factor for any company's growth. Here's how you overcome that by sharing your vision in a way that your team can execute.

    SHOW NOTES & LINKS

    For full show notes, links and images, check out this show's post at tylerbenedict.com/podcast

    Be sure to subscribe on iTunes, Stitcher, Google Podcasts, Spotify, Pandora, TuneIn, Overcast FM, or wherever you listen to podcasts and leave a review and rating! And let me know who you'd like to hear interviewed...just message me on Facebook, Twitter or Instagram.

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    33 mins
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