Francois Pouria Latscha is the founder of Dubai Beach Boy, with a background in luxury hospitality and global brand marketing. Having worked on international campaigns and large-scale brand projects for hotel groups before launching his own fashion brand in Dubai, he brings a commercial, real-world understanding of branding, positioning and customer behaviour.

In this episode, Francois talks through his journey from luxury hospitality into fashion, how his experience in marketing and brand strategy shaped the way he built Dubai Beach Boy, and why understanding your customer matters more than chasing trends. He shares practical insight into storytelling, personal branding and authenticity, explains why starting small and growing sustainably is key, and offers a clear perspective on what makes a brand, product or visual identity genuinely connect in a crowded market.

www.businessofmodelling.co.uk

www.dubaibeachboy.com

Hosted on Acast. See acast.com/privacy for more information.

Sally Andrews casts actors and models across commercial, fashion and digital campaigns. Her career spans in-person castings and the shift to self-tapes, giving her a clear view of how casting decisions are made, how talent is assessed, and how the process has changed over the past decade.

In this episode, Sally breaks down how casting works today, what casting directors are looking for when reviewing self-tapes and Spotlight profiles, and why many strong performers fall short for reasons that have nothing to do with talent. She shares practical insight into authenticity, preparation and presentation, explains common mistakes that stop talent progressing, and offers a grounded perspective on what genuinely makes someone castable in an increasingly competitive landscape.

www.businessofmodelling.co.uk

Hosted on Acast. See acast.com/privacy for more information.

Recorded with a live audience in the SR offices, Sarah Gabillia is a creator and influencer strategist with experience working both agency and client-side, including leading influencer strategy for global beauty brands. Her career spans large-scale creator campaigns, brand partnerships, performance strategy and navigating the realities of a fast-moving, highly saturated space.

In this episode, she breaks down how the creator economy works today, why brands often misunderstand creative freedom, and what creators need to know about value, usage and long-term partnerships. Sarah also shares what defines successful creators heading into 2026, why metrics alone don’t tell the full story, and how consistency and authenticity underpin sustainable careers.

www.businessofmodelling.co.uk

Hosted on Acast. See acast.com/privacy for more information.