Marialyce Pedersen has spent decades in recycling and zero waste work, but wildfire changed her life in a personal way. After the Eaton Fire burned down her nearly 100-year-old home in Altadena, she began planning a rebuild focused on resiliency, health, and common sense.

In this episode, Andy Keller and Marialyce dig into what “build back better” can actually look like, from straw bale buildings that survived the Thomas Fire, to the real-world friction of permitting and code adoption, to the uncomfortable truth that many rebuilds still rely on what her colleague Art Ludwig calls “kindling and toxic waste.” It’s a practical conversation about fire resilience, natural building materials, preparedness, and how communities can rebuild smarter instead of repeating the same cycle.

Join Andy Keller as he sits down with Kurt Hoag, the founder of Renotype, to explore the world of purposeful promotion. Discover how Kurt's 30 years of experience in marketing have shaped his unique approach to advertising, focusing on meaningful connections rather than fleeting trends. Learn about the common pitfalls in promotional strategies and how to avoid them, while gaining insights into building lasting brand relationships. Whether you're a small business owner or a marketing enthusiast, this episode offers valuable lessons on making impactful promotional choices.

In this episode, Andy Keller sits down with Seth Ewing, founder of Operation Tabletop, to talk about how simple, in-person game nights create real connection, restore a sense of purpose, and can help reduce suicide risk among service members and veterans. It’s an honest, practical conversation about loneliness, “earned dopamine” vs. instant gratification, showing up for each other, and why being the one who runs the game can give someone a reason to keep coming back.