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The Cotswold Collective Podcast

The Cotswold Collective Podcast

Written by: Sarah O'Neill
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About this listen

The Cotswold Collective Podcast -is here to shine a spotlight on the incredible brands and bold ideas growing right here in the Cotswolds.

Every episode takes you behind the scenes with a local business - uncovering the inspiration, the grit, and the stories that make them unique.

When you choose to shop local, you’re backing creativity, passion, and the future of our community. Let’s dive in!

© 2026 The Cotswold Collective Podcast
Social Sciences
Episodes
  • Gemma Machon and Michelle Stirling - Inuti Interiors
    Feb 9 2026

    In this episode, we sit down with Gemma Machon and Michelle Stirling, co-founders of Inuti Interiors, to talk about their journey building a high-end residential interior design studio with a refreshingly thoughtful approach. From landing their very first project through a referral to expanding into project management and commercial work, Gemma and Michelle share how the business has evolved alongside the industry itself.

    They discuss their commitment to creating livable, family-friendly spaces that don’t compromise on beauty, the importance of collaboration with clients, and why sustainability sits at the heart of everything they do, from using local materials to consciously avoiding fast-fashion design trends. The conversation also dives into standout projects, including a Grade II listed townhouse in Clifton and a bold maximalist cottage in Wiltshire.

    An honest and inspiring look at balancing functionality with aesthetics, this episode is a must-listen for anyone interested in interiors, entrepreneurship, and the future of thoughtful design.

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    39 mins
  • Abbie Grey - Parsley & Twine
    Feb 2 2026

    In this episode, we’re joined by Abbie, founder of Parsley & Twine, who shares the heartfelt story behind her luxury silk scarf brand. Inspired by a reflective walk through the Cotswolds on her 26th birthday, Abbie explains how that moment sparked the idea for a brand rooted in craftsmanship, meaning, and timeless design.

    Launched in September 2024, Parsley & Twine’s silk scarves are crafted in 18 momme silk, balancing elegance and durability for both urban and rural lifestyles. Abbie talks us through her commitment to quality, slow fashion, and thoughtful production values that sit at the core of everything she creates.

    We also explore the brand’s community impact, including Abbie’s decision to donate 5% of every sale to From Me to You, a charity that delivers handwritten letters to people undergoing cancer treatment.

    Abbie gives an exclusive preview of the Chelsea collection, launching 3rd February, revealing its intricate designs and historical influences. Looking ahead, she shares plans to expand into clothing while staying true to her ethos of sustainability, intentional growth, and giving back.

    A thoughtful and inspiring conversation about building a brand with purpose, creativity, and heart.

    https://cotswoldcollective.co/

    Nozzle Media:https://nozzle.media

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    31 mins
  • Rebecca Williams - Aura 10
    Jan 12 2026

    In this episode, Sarah sits down with Rebecca Williams, owner of Aura 10 Head Spa and Hair Treatments, to talk about her journey into holistic hair and scalp care.

    Rebecca shares how her own struggle with frizzy, unmanageable hair led her to discover keratin treatments and, ultimately, transform not just her hair but her career. What started as a personal solution evolved into a business focused on treating the scalp as the foundation of healthy hair.

    We explore how Aura 10 has grown to include specialist head spa treatments that blend wellness with beauty, why scalp health is so often overlooked, and how Rebecca’s training as a trichologist shapes the way she works with clients. She also talks through the different packages she offers, including in-depth scalp analysis, and how her treatments are designed for both men and women.

    Alongside client work, Rebecca is passionate about education. She explains how she uses weekly social media videos to break down myths, share practical advice, and help people better understand how to look after their scalp and hair at home.

    A great conversation about expertise, education, and building a business rooted in real experience and results.

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    30 mins
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