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The Digital Commerce Daily — June 24, 2026

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The Digital Commerce Daily — June 24, 2026

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The Digital Commerce Daily — June 24, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Amazon Prime Day 2026 is running four days for the first time and early sales projections now exceed Black Friday and Cyber Monday combined — a landmark moment for ecommerce. • Walmart is acquiring ad-tech startup Vibe.co, doubling down on streaming and shoppable media as it builds a direct rival to Amazon's full-funnel commerce advertising stack. • Amazon's new Alexa+ agentic ad format embeds paid placements directly inside AI shopping conversations, raising urgent questions about how brands compete for visibility in a post-search world. Fun fact: Shopify's entire platform went down for roughly 24 hours in 2019, yet the company's merchant count actually grew faster in the following quarter than the one before the outage — suggesting that for many small businesses, there was simply nowhere else credible to go. At the time, Shopify was processing over $1 million in transactions every minute during peak hours, making that blackout one of the most expensive single-platform outages in ecommerce history. Hosted by Marco and Klara.

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