The Mastermind Behind The Stanley Cup Going Viral With Dell Hudman

Dell Hudman discusses advanced digital marketing strategies on the Digital Revolution Podcast with host Eli Adams. Dell Hudman is a digital marketing expert with over 20 years of experience in improving e-commerce & digital strategies across multiple industries. She talks about her journey from pioneering internet marketing to creating viral campaigns that connect with millions of people.

Key Insights and Strategies

• Viral Campaigns and Social Commerce: Dell talks about her role in Stanley Tumblr’s viral marketing campaign, which generated more than 2.3B views. She also explains why it’s important to select the right digital channels and influencers for viral campaigns and social commerce.
• Digital Marketing Evolution: Having worked at Eddie Bauer and Zumiez’s, Dell has a deep understanding of how digital marketing has changed and what strategies still work to engage today’s customers. She’s also a professor at U.W.

Tactical Advice for Digital Marketers

• Integrated Marketing: Discover how to sync your marketing campaigns across channels to create a unified and successful marketing campaign.
• E-commerce Optimization: Whether you’re looking to improve targeted advertising, improve shopping ads, or integrate social commerce into your e-commerce platform, Dell has the actionable tips you need to make your shopping experience better.
• SEO and Local Marketing: Learn how to use SEO and local marketing to win and keep customers in today’s ever-changing digital world.

Episode Highlights

• When it comes to digital marketing, Dell talks about the pros and cons, the importance of a well-thought-out marketing plan, and the need for consistency across marketing channels.
• She provides tips on how to take advantage of new technologies and platforms, such as artificial intelligence (AI) and search engine algorithms (SEO), to stay ahead of the competition in the digital world.
• We’ll also talk about how to manage customer relationships and back-office operations during high-profile campaigns.

This episode is an essential podcast for anyone who wants to learn more about the latest digital marketing trends and listen to one of the most experienced digital marketers in the industry. Whether you’re an owner of a small business or a marketing exec, Dell’s insights will help you navigate the digital marketing landscape with confidence.

Get in contact with Dell Hudman:
LinkedIn: https://www.linkedin.com/in/dellhudman/

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In this engaging episode of the Digital Revolution Podcast, host Eli Adams welcomes Shea Drake, a seasoned marketing director with a rich background in SEO, digital PR, content strategy, and AI integration. Shea shares her journey from a passion for photography to becoming a leader in digital marketing, revealing how her early interests shaped her professional path.

Shea discusses the significant impact of AI on marketing efficiencies, explaining how advanced prompting and AI tools have revolutionized her approach, saving immense time and enhancing creativity. Her experience spans various sectors, including e-commerce and professional services, providing her with a unique perspective on the digital landscape.

Throughout the conversation, Shea offers in-depth insights into:

- The evolution of e-commerce and the crucial role of SEO and digital PR in driving sales.
- Strategic applications of AI in marketing, emphasizing how AI has transformed operational efficiencies.
- Best practices for integrating traditional marketing skills with modern digital tools to achieve superior outcomes.

The episode is rich with tactical advice for businesses looking to enhance their digital presence. Shea discusses several strategies, including:

- The importance of content as the cornerstone of digital marketing.
- How businesses can utilize AI to optimize processes and marketing strategies.
- The role of storytelling and emotional engagement in connecting with audiences.

Listeners will leave with a comprehensive understanding of the current trends in digital marketing, the potential of AI in shaping future strategies, and actionable tips for leveraging technology to drive business growth.

This episode is a must-listen for anyone interested in the intersection of technology and marketing, offering valuable lessons from a veteran in the field.

Get in contact with Shea:
Linkedin: https://www.linkedin.com/in/rasheadrake/

Don't forget to help us grow by subscribing and liking us on YouTube!

Go to TheDigitalRevolutionPodcast.com to learn more!

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below.
• Did you enjoy this episode? If so, please leave a short review.

Connect With Us:

• Instagram (Fire Us Marketing)
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• TikTok (Eli's Personal TikTok)

In this captivating episode of the Digital Revolution Podcast, host Eli Adams engages in an insightful conversation with Christina Montoya, a copywriter and content marketing specialist with a heart for empowering women entrepreneurs in the health and wellness industry.

Christina shares her journey from aspiring writer and singer to becoming a pivotal figure in digital marketing, emphasizing her passion for crafting authentic, conversion-driven copy.

Throughout the episode, Christina dives into her approach to understanding audiences, the significance of email marketing, and the power of storytelling in copywriting. Her story is a testament to the transformative potential of following one's passion and the impact of mentorship in navigating the digital marketing landscape.

Key highlights include:

- Christina’s personal and professional background, highlighting her evolution in the digital marketing realm.

- The strategic importance of audience understanding and engagement in crafting effective copy.

- Insights into the world of email marketing and its role in building client relationships.

- Christina’s transition to launch copywriting and her continuous quest for growth and learning in the marketing industry.

For business owners, marketers, and aspiring entrepreneurs, this episode offers valuable lessons in pursuing passions, understanding market needs, and the importance of continuous learning in the ever-evolving digital landscape.

Get in contact with Christina:
Linkedin: https://www.linkedin.com/in/christina-m-montoya/
Website: https://www.christinamarieagency.com/

Don't forget to help us grow by subscribing and liking us on YouTube!

Go to TheDigitalRevolutionPodcast.com to learn more!

Leave Some Feedback:

• What should we talk about next? Please let us know in the comments below.
• Did you enjoy this episode? If so, please leave a short review.

Connect With Us:

• Instagram (Fire Us Marketing)
• LinkedIn (Fire Us Marketing)
• YouTube (Fire Us Marketing)
• TikTok (Eli's Personal TikTok)