Episodes

  • 395: SEO for Artists
    Feb 10 2026

    🖼️ If Google can't understand what your art is, collectors can't find you and most artists never realize this is the real issue.


    SEO doesn't have to feel technical or tied to the social media hamster wheel. In this episode, Miriam breaks down SEO for artists in a way that actually makes sense even if you hate tech and avoid posting every day. This conversation goes beyond quick tips and digs into how collectors actually search for art, why posting alone isn't enough, and how shifting from posting to publishing makes your work easier to find and easier to buy. Think of this as a smarter, calmer way to get discovered without burning out or selling out.

    💡 You'll Learn:

    • How to describe your art using the exact language collectors type into search

    • The five-minute YouTube SEO checklist that helps your videos get found faster

    • How to create keyword-rich titles, descriptions, and chapters that work together like a search magnet

    🎧 Tune in to learn how to make your art searchable on Google, YouTube, and Google Images without adding more noise to your life.

    🔗 Resources
    Full Show Notes: schulmanart.com/395

    📩 Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼 Connect on LinkedIn: www.linkedin.com/in/schulmanart

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    26 mins
  • 394: How to Price Art Like a Professional Artist
    Feb 3 2026

    🖼️ Pricing your art shouldn't feel like standing on the edge of a cliff but for most artists, it does.


    Keeping everything cheap doesn't make you generous. It actually makes your work harder to value and harder to sell. In this episode, Miriam gets real about why collectors push back on prices and why that resistance is often a sign you're finally stepping into the right level. This conversation goes beyond surface-level pricing tips and dives into buyer psychology, curation, and how selling less can actually support more growth. Think of this as a reset for how you price, position, and protect your future as a working artist.

    💡 You'll Learn:

    • How curation increases perceived value without making more art

    • Why price objections are not the red flag you think they are

    • How to create a simple price ladder that takes the pressure off every sale

    🎧 Tune in to learn how to price your art in a way that supports a full-time career not burnout or bargain hunters.

    🔗 Resources
    Full Show Notes: schulmanart.com/394

    📩 Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼 Connect on LinkedIn: www.linkedin.com/in/schulmanart

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    26 mins
  • 393: AI Copyright Wars and What It Means for Creatives
    Jan 27 2026

    🖼️ AI isn't a future problem anymore. It's already reshaping how artists and writers protect their work, get paid, and prove what's actually theirs.

    What started as online debate has officially moved into courtrooms, contracts, and policy changes that directly affect working creatives. In this episode, Miriam unpacks what's really happening beneath the headlines and why understanding AI now is a business necessity, not a tech curiosity. This conversation isn't about panic or taking sides. It's about clarity, leverage, and learning how to protect your creative assets in a world where ownership is being challenged in real time. If you make art or write words for a living, this will change how you think about value, proof, and power.

    💡 You'll Learn:

    • The three legal battlefields every artist and writer needs to understand right now

    • How to set smarter boundaries around licensing, contracts, and usage rights

    • Why proof, process, and provenance increase your value in a crowded creative market

    🎧 Tune in to learn how to protect your creative work and position yourself with confidence in an AI-saturated world.

    🔗 Resources

    Full Show Notes: schulmanart.com/393

    📩 Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼 Connect on LinkedIn: www.linkedin.com/in/schulmanart

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    32 mins
  • 392: The Future of Art Collecting (3 Major Interior Design Trends Impacting the Art World)
    Jan 20 2026

    🖼️ If you want to sell art in 2026, you have to understand what collectors are craving beneath the surface—and home décor trends are quietly revealing everything.


    Design trends aren't just about style—they're reflections of emotional needs, cultural shifts, and buyer psychology. In this episode, Miriam breaks down how changes in home décor signal what collectors are longing for right now, and why meaning is starting to matter more than aesthetics alone.This conversation goes beyond what's "in" and dives into why certain art feels irresistible, what's selling in real time, and how artists can position their work without chasing trends or diluting their voice. Think of this as an invitation to expand your creative practice and meet collectors where they truly are.

    💡 You'll Learn:

    • The three macro forces shaping the future of art collecting
    • How to lead with story, symbolism, and meaning to create deeper collector connection
    • How to reframe scale and growth as creative evolution—not a sales tactic

    🎧 Tune in to learn how to align your art with what buyers are feeling—not just what they're seeing.

    🔗 Resources

    Full Show Notes: schulmanart.com/392

    📩Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼Connect on Linkedin: www.linkedin.com/in/schulmanart

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    16 mins
  • 391: Will AI replace Artists? (the Future of Creativity)
    Jan 13 2026

    ⏳ Speed is out. Soul is in. Slow-made art is becoming the new status symbol—and artists are finally taking back control.

    We've been told to post more, dance for the algorithm, and chase visibility at all costs. But in 2026, the most resonant art isn't the fastest or loudest, it's the most human. In this solo episode, I'm unpacking what's changing for artists right now and why this new era favors those who create with clarity, care, and conviction. From hybrid workflows using AI to building collector trust without social media, I'll walk you through what's working and what's quietly dying. If you're craving deeper meaning, slower studio rhythms, and a business model that actually feels good to run, this episode will light the path forward.

    💡 You'll Learn:
    • How to use AI to support your workflow without losing your artistic soul

    • Why 2026 is about clarity, not volume, in your messaging and marketing

    • To create a business model based on trust, direct connection, and sustainable growth

    🎧 Tune in for a future-focused reset that honors your art—and your energy.

    🔗 Resources

    Full Show Notes: schulmanart.com/391

    📩Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼Connect on Linkedin: www.linkedin.com/in/schulmanart

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    13 mins
  • 390: Art Basel Miami Report: What's Selling (and What's Not)
    Jan 6 2026

    🎨 Art Basel Miami makes headlines—but the real story isn't the price tags. It's the signals shaping collector behavior everywhere else.


    Six- and seven-figure sales grab attention, but what happens at the top of the art market quietly influences how collectors buy at every level. In this episode, Miriam breaks down what actually sold, what struggled, and what the signals from Miami Art Week mean for your art business right now. This market isn't weak—it's selective. And that selectivity is opening doors for artists who are intentional, bold, and unmistakably themselves. If you've been wondering whether to play it safe or step forward, this conversation will give you clarity and confidence.

    💡 You'll Learn:
    • Why the art market is selective—not collapsing—and how that affects today's artists

    • What quality over quantity really means for your body of work and online presence

    • Why bold, specific, and human art is outperforming safe, generic work

    🎧 Tune in to replace uncertainty with clarity and approach galleries from a place of preparation, not permission-seeking.

    🔗 Resources

    Full Show Notes: schulmanart.com/390

    📩Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼Connect on Linkedin: www.linkedin.com/in/schulmanart

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    25 mins
  • 389: How Galleries Choose Artists
    Dec 30 2025

    🖼️ That portfolio email gets a lot less scary once you know what galleries are actually evaluating behind the scenes.


    Before a gallerist ever books a studio visit, they're quietly assessing a very specific set of criteria—and personal taste is last on the list. In this episode, Miriam pulls back the curtain on the five factors that matter most for gallery representation, including sales history, proof of demand, and messaging that helps a gallery sell your work with confidence. You'll also learn what galleries really mean when they ask about Instagram, why your email list is the asset they trust most, and how to stop guessing and start preparing strategically.

    💡 You'll Learn:
    • The five criteria galleries evaluate before scheduling a studio visit

    • Why sales history matters most—and how to build proof of demand

    • How to create clearer messaging so collectors instantly understand your work

    🎧 Tune in to replace uncertainty with clarity and approach galleries from a place of preparation, not permission-seeking.

    🔗 Resources

    Full Show Notes: schulmanart.com/389

    📩Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼Connect on Linkedin: www.linkedin.com/in/schulmanart

    Show More Show Less
    17 mins
  • 388: Pantone Color of the Year 2026
    Dec 23 2025

    ☁️ Pantone's Color of the Year may look like a near-white—but it's carrying a powerful signal about what buyers are craving right now.


    At first glance, Cloud Dancer feels subtle, even quiet. But beneath the surface, this barely-there hue reveals a profound cultural shift toward calm, clarity, and renewal. In this episode, Miriam unpacks why Pantone chose Cloud Dancer, what it tells us about collective psychology, and how artists can tune into this emotional undercurrent without chasing trends. You'll also explore why sky imagery is emerging as a visual language of transformation and hear three compelling case studies from artists who are thriving because meaning—not aesthetics alone—leads their message.

    💡 You'll Learn:

    • Learn why Pantone chose Cloud Dancer and what it signals about collective psychology.
    • Explore the archetypal and symbolic interpretation of Cloud Dancer as a cultural threshold.
    • Create messaging that aligns your artwork with the deeper emotional needs of your collectors.

    🎧 Tune in to see your work through a new lens—and learn how cultural signals can guide both your creative direction and your marketing with confidence.

    🔗 Resources

    Full Show Notes: schulmanart.com/388

    📩Check out our FREE Masterclass "How to Sell More Art" at schulmanart.com/sellmoreart
    📘 Read Artpreneur: Grab your copy + bonuses at ArtpreneurBook.com
    💙 Start Free: Read Chapter 1 "Choose to Believe" at SchulmanArt.com/BELIEVE
    📺 Watch us on YouTube at https://www.youtube.com/@schulmanart
    📲 Follow me on Instagram: @schulmanart
    💼Connect on Linkedin: www.linkedin.com/in/schulmanart

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    37 mins