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The Intentional Fundraiser Podcast

The Intentional Fundraiser Podcast

Written by: Tammy Zonker
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About this listen

Welcome to The Intentional Fundraiser Podcast. I'm your host, Tammy Zonker, and I'm thrilled you're here. I've spent nearly three decades specializing in major gifts. I’ve seen how major gifts often form the backbone of an organization’s financial stability, and yet, I know many of us find this area particularly challenging. Time and again, I’ve been approached by fundraisers and nonprofit leaders eager to establish or supercharge their major gift programs. It’s become crystal clear that there’s a growing hunger for training and expertise in this area. I’ve had the incredible privilege of working with nonprofits from all around the world helping organizations collectively raise nearly one billion dollars. During this time, I’ve developed strategies and tools that have consistently helped organizations transition their mid-level donors into major donors through meaningful engagement. It’s a process that, when done consistently, can truly catapult an organization’s major gift fundraising to the next level. Whether you’re a seasoned major gift officer looking to refine your approach, a development director aiming to build a powerhouse program, an executive director looking to scale your organization’s capacity for transformational giving, or a board member seeking to understand the transformative potential of major gifts, The Intentional Fundraiser podcast is your source for growth and excellence in major gift fundraising. So, buckle up! We're about to embark on a journey to take your major gift program to the next level – and beyond. Let's get intentional about major gift fundraising! Keep transforming, Tammy Zonker Major Gift Expert & Keynote Speaker Fundraising Transformed #ScaleRaiseDo© 2024 Fundraising Transformed Economics Education Management Management & Leadership
Episodes
  • Discovery That Builds Trust, Not Pressure
    Feb 10 2026

    Your discovery calls shouldn’t feel like a test.

    In my latest Intentional Fundraiser episode, I walk through how I help fundraisers turn tense, scripted discovery calls into relaxed, donor-centered conversations that still move major gifts forward.

    We unpack a simple four part framework, real examples of questions that open people up, and a practical way to use AI so you can listen more and type less.

    What would change in your portfolio if every discovery call felt like a conversation you were both glad you had?

    Listen to this episode of “Discovery That Builds Trust, Not Pressure,” and share it with a colleague, your team, or your board.

    More from Tammy Zonker

    Author of Calling All Heroes

    Founder of Fundraising Transformed

    President of Modern Institute for Charitable Giving

    Major Gifts Training: Excellence in Major Gift Fundraising Seminar

    Connect with Tammy Zonker on LinkedIn


    Resources: Show notes, links, and resources mentioned in this episode.

    Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

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    Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

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    21 mins
  • Turning Leaders into Effective Major Gift Partners
    Feb 3 2026

    Leaders keep derailing donor visits?

    I can’t tell you how many times I’ve watched a beautifully teed‑up donor conversation go sideways the moment a well‑intentioned CEO or board member “pops in” unbriefed. You’ve done the research, built the relationship, framed the invitation…and then the message gets fuzzy, the energy shifts, and the donor walks away more confused than inspired.

    In my latest episode of The Intentional Fundraiser, I share how I’ve learned to turn those moments from chaotic to coordinated over nearly 30 years in major gifts. I walk you through the exact one‑page pre‑brief I use, how I coach leaders before we ever step into the room, and the subtle phrases I rely on to gently steer things back on track when conversations drift.

    You’ll hear stories from real visits, practical language you can borrow with your own executives and board members, and a few ways AI can quietly help you prep and debrief meetings without losing the human touch.

    What would change for your major gift program if every leader who joined a donor meeting showed up prepared, concise, and aligned with you?

    Listen to “Turning Leaders into Effective Major Gift Partners,” and if it’s helpful, share it with a colleague or board member who often joins you in donor conversations.

    Guest: Name, Title, Company

    Resources: Show notes, links, and resources mentioned in this episode.

    Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

    Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

    Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

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    16 mins
  • Making Stewardship Personal, Scalable, Sustainable
    Jan 27 2026

    “More touches” are burning teams out 😅

    I talk with so many fundraisers who are trying to do heartfelt, hyper-personal stewardship for everyone… and ending up exhausted, guilty, and behind by December.

    In my latest episode of The Intentional Fundraiser, I share a simple 3-tier stewardship system I have used for years to keep donor care personal, scalable, and sustainable.

    We get into:

    1. The burnout story of doing “all the things” for everyone 😵‍💫
    2. Why donors remember moments, not message volume
    3. How to segment your portfolio into high touch, mid touch, and automated care
    4. Where automation and AI belong, without sounding robotic 🤖❤️
    5. How to build a 90 day stewardship map that replaces year end panic with a steady rhythm

    I also walk through practical examples you can adapt in a small shop or a large institution, plus a simple challenge you can complete in under an hour.

    What would change for you and your team if stewardship felt planned and sustainable instead of last minute and overwhelming

    Listen to “Making Stewardship Personal, Scalable, Sustainable,” and share this episode with a colleague, executive director, or board member who cares about both donors and staff wellbeing. 🎧👉

    Resources: Show notes, links, and resources mentioned in this episode.

    Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

    Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

    Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

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    19 mins
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