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In Episode 34 of The K Cup Jon & Joe Discuss the Labor Crisis that is crushing the construction industry. They offer 3 strategies that contractors can use to successfully navigate a labor shortage that's not going away any time soon. The 3 strategies include embracing and expanding the use of tech, particularly in the area of Prefabrication which is an emerging strategy in the construction industry and has a lot of value in resolving many aspects of the labor crisis. Strategy number 2 talks about the value and importance of developing your team's potential and investing in them long-term to avoid the disruption of being short staffed and unable to replace members that leave. And, strategy 3 explains how and why you need to diversify your client base and the types of projects you take on. If your in the construction industry you are not going to want to miss this episode!

www.kellyconstructiongroup.com

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#generalcontractorsbatonrouge #theKCupPodcast #constructionpodcast #howto #business #KellyConstructionGroup #Louisiana #commercialconstruction #contractor #building #buildingdesign #architecture #designbuild #AIA #commercialrealestate #commerciallending #creprofessionals #developers #CREinvestors #entrepreneur #entrepreneurship #businessstrategy #collaboration #collaborativebusinessecosystem #essentialnetworkingsystem #collaborativeconsumerengagement #prominentpersonofimpact #buildyourbrand #brand #joenortrup #jonkelly

Keywords
general contractors baton rouge, commercial construction, business strategy, business, start a business, start your own company, start a construction company, builder insights, contractor insights, contracting business, entrepreneur, entrepreneurship, commercial construction industry, architecture, commercial real estate, commercial lending, brand building, Joe Nortrup, Jon Kelly

Chapters
00:00:01 Jon and Joe Cut-Up
00:02:12 Official Intro to Episode 34
00:05:22 Joe Introduces 3 Strategies to Overcome the Labor Crisis
00:06:32 Jon Weighs In On the Labor Crisis Locally
00:10:36 Joe Introduces Strategy #1 - Embrace Tech. Combined With Prefabrication
00:18:34 Joe Introduces Strategy #2 - Develop & Retain the Team You Have
00:28:25 Jon Weighs In On Teams & Culture
00:38:02 Joe Introduces Strategy #3 - Diversify Client Base & Project Types
00:38:52 Jon Weighs In On Strategy #3

Takeaways
* Learn that Jon & Joe can be goofballs lol!
* Learn how important prefab is going to be to the construction industry going forward because it is one of the most effective and productive ways to correct for a poor labor market.
* Learn how investing in your people is going to be an increasingly important tool for businesses to be competitive and be able to grow in a labor constrained environment.
* Learn how important it is to analyze your projects and identify the ones that are profitable despite the labor crisis and work at developing more of those types of opportunities (ie: smaller projects with shorter terms and projects that are specifying prefabricated components in their designs).

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In Episode 33 of The K Cup Joe thanks all those that listened to and supported the show in 2025. He recaps what The K Cup accomplished in just under 6 months in 2025 - Viewed in 6 countries, listened to in 85 cities, and downloaded nearly 500 times! Also, Jon and Joe discuss 3 steps you have to take in business if you want 2026 to be a better year than 2025. They discuss why it's important to analyze your client list and fire up to 20% of your clients, why you need to figure out what activity produced the most consistent revenue and focus on doing more of that, and finally why you need to schedule your growth before you schedule your work. Of course Jon and Joe share some laughs along the way!

If you want to discuss a project or have questions about the content of this video you can go to website and complete a contact form and we'll reach out. www.kellyconstructiongroup.com

Hashtags
#generalcontractorsbatonrouge #theKCupPodcast #constructionpodcast #howto #business #KellyConstructionGroup #Louisiana #commercialconstruction #contractor #building #buildingdesign #architecture #designbuild #AIA #commercialrealestate #commerciallending #creprofessionals #developers #CREinvestors #entrepreneur #entrepreneurship #businessstrategy #collaboration #collaborativebusinessecosystem #essentialnetworkingsystem #collaborativeconsumerengagement #prominentpersonofimpact #buildyourbrand #brand #joenortrup #jonkelly

Keywords
general contractors baton rouge, commercial construction, business strategy, business, start a business, start your own company, start a construction company, builder insights, contractor insights, contracting business, entrepreneur, entrepreneurship, commercial construction industry, architecture, commercial real estate, commercial lending, brand building, Joe Nortrup, Jon Kelly

Chapters
00:00:04 Joe thanks listeners for their support in 2025
00:02:33 Episode 33 begins
00:06:18 Joe highlights his list of 3 steps to make 2026 a better year
00:11:57 Jon gives feedback about being intentional and starts the conversation about step 1
00:15:09 Joe quotes Einstein and Jon Laughs Lol
00:16:40 Why it matters to review client list for step 1
00:31:52 Joe introduces step 2, Focus on 1 thing that produced good revenue in 2025
00:42:31 Joe introduces step 3, schedule growth before you schedule work
01:00:26 Joe and Jon review 3 steps to a better 2026

Takeaways
* Learn about the focus of The K Cup going into 2026
* Learn why it's important to be intentional about making real changes to your strategy for growth
* Learn why firing 20% of your current client list may spark new and better client growth
* Learn why focusing on a niche or a singular activity that is a proven revenue producer can be a game changer
* Learn why you have to prioritize personal and professional growth if you want to have better outcomes for your business

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In Episode 32 of The K Cup Jon Kelly & Joe Nortrup Discuss How the Thanksgiving Holiday Used to Bring to Mind the Subject of Showing Appreciation and Giving Thanks, But that Sentiment Seems to Be Fading So Jon Wanted to Speak to That and Show His Appreciation and Give Thanks for All His Success.

Contact us here: www.kellyconstructiongroup.com

Hashtags
#generalcontractorsbatonrouge #theKCupPodcast #constructionpodcast #howto #business #KellyConstructionGroup #Louisiana #commercialconstruction #contractor #building #buildingdesign #architecture #designbuild #AIA #commercialrealestate #commerciallending #creprofessionals #developers #CREinvestors #entrepreneur #entrepreneurship #businessstrategy #collaboration #collaborativebusinessecosystem #essentialnetworkingsystem #collaborativeconsumerengagement #prominentpersonofimpact #buildyourbrand #brand #joenortrup #jonkelly

Keywords
general contractors baton rouge, commercial construction, business strategy, business, start a business, start your own company, start a construction company, builder insights, contractor insights, contracting business, entrepreneur, entrepreneurship, commercial construction industry, architecture, commercial real estate, commercial lending, brand building, Joe Nortrup, Jon Kelly

Chapters
00:00:01 Jon Expresses His Gratitude for All His Successes

Takeaway
*Be encouraged by listening to a successful contractor explaining why no matter how much success you may experience you always need be aware and appreciative of all those that make that success possible... GOD, family, your work family, and friends.