Most salespeople show up to sales calls with either good intentions OR good preparation—but not both. And that's exactly why they lose deals.

In this episode, I break down the F in the FAITH Framework: Foundation. You'll learn why Foundation has TWO parts (Mindset + Due Diligence), the psychology principles behind why it works, and the real story of how 15 minutes of preparation landed me a $12,000-15,000 remodel job.

Foundation isn't just about doing your homework. It's not just about having a good heart. You need BOTH. When you show up with the right mindset AND the right preparation, you become someone people trust. And trust is what closes deals.

🎯 IN THIS EPISODE:

• Why Foundation has TWO parts most salespeople completely miss
• PART 1: Mindset - Why you need to show up to SERVE, not to SELL
• PART 2: Due Diligence - Why 15 minutes of research changes everything
• PSYCHOLOGY PRINCIPLE #1: Emotional Contagion - Your emotions are contagious (if you're desperate, they feel it)
• PSYCHOLOGY PRINCIPLE #2: Reciprocity - When you show up prepared, they feel obligated to give back their trust
• PSYCHOLOGY PRINCIPLE #3: The Halo Effect - When you do Foundation well, they assume you're great at everything
• BIBLICAL TIE-IN: Philippians 2:3-4 - Serve others, don't just serve yourself
• REAL STORY: How I helped a young woman with a drywall repair for $0—and she called me back months later with a $12K-15K full remodel

🔑 KEY TAKEAWAY:

Without mindset (just research): You're slick but soulless. People feel like you're using them.

Without due diligence (just good intentions): You mean well but look unprofessional. Good intentions, poor execution = no sale.

Together: Right heart + Right preparation = TRUST. And trust closes deals.

✅ ACTION STEP:

Before your next sales call, spend 15 minutes doing Foundation work:
1. Research the person/company (website, social media, Google)
2. Set your intention: "Am I here to serve them or serve myself?"
3. Write down 3 questions you want to ask based on what you learned

That's it. 15 minutes. But I promise you—it'll change how that call goes.

📊 TAKE THE FREE ASSESSMENT:
Find out where YOUR business foundation is weakest in 4 minutes:
👉 https://tim-4mhsjozu.scoreapp.com

🔗 CONNECT WITH ME:
Facebook: https://www.facebook.com/share/17SGiNMUT8/
Website: https://kingdomcc.framer.website

✅ SUBSCRIBE for weekly episodes on the FAITH Framework and building businesses on the rock.

📅 NEXT EPISODE:
Episode 3: ASK - The Questions That Change Everything (The A in FAITH)

Learn the 35/65 rule, why certain questions work better than others, and the psychology behind getting people to sell themselves.

#ServantSales #FAITHFramework #SalesWithIntegrity #ChristianEntrepreneur #ContractorCoaching #ServiceBusinessGrowth #BiblicalBusiness #FaithDrivenBusiness #SalesMindset #BusinessFoundations

THE KCC FOUNDATION: Building Your Business on the Rock

Welcome to The KCC Foundation, where faith meets business foundations.

I'm Tim, founder of Kingdom Connecting & Consulting. I help service business owners, contractors, and faith-driven entrepreneurs build businesses that honor God, serve people well, and create lasting success—without selling their souls.

WHAT THIS PODCAST IS ABOUT:

Most service businesses struggle not because they lack skill, but because their foundation is broken. Unclear messaging. Uncomfortable pricing. No systems. Chasing every lead. Working 60+ hours a week while barely breaking even.

Sound familiar?

This podcast will teach you how to fix that—using biblical principles combined with proven psychology.

You'll learn:
• The FAITH Framework for servant sales (Foundation, Ask, Intuit, Truth, Hold)
• How to build the 5 Business Foundations: Message & Clarity, Pricing & Profitability, Systems & Operations, Digital Presence, Sales with Integrity
• Real strategies I've used to help clients increase revenue, raise prices, and build systems that give them their lives back
• How to sell with confidence and integrity—no sleazy tactics required

MY STORY:

I've been selling since I was 5 years old (yes, I sold a pooper scooper at my parents' garage sale).

For years, I chased the high of "winning" sales—using whatever tactics worked, even if they felt gross. I manipulated people. I took their money for things they didn't need. I was good at closing deals, but terrible at serving people.

Then God convicted me. He showed me I wasn't serving—I was using people. That had to change.

I developed the FAITH Framework: a way to sell with integrity, rooted in biblical principles and backed by psychology. Last year, I closed over $250,000 in services using this exact system. No pressure. No gimmicks. Just service.

Now I help other business owners do the same.

WHO THIS IS FOR:

• Contractors, remodelers, and trades professionals
• Service business owners (plumbers, electricians, landscapers, etc.)
• Faith-driven entrepreneurs who want to honor God in business
• Anyone who's ever felt like sales was "slimy" and wants a better way

WHAT TO EXPECT:

New episodes drop every week. Each episode is 15-20 minutes of practical teaching—no fluff, just actionable strategies you can use immediately.

We'll cover:
• The FAITH Framework (Foundation, Ask, Intuit, Truth, Hold)
• How to clarify your message so people actually "get" what you do
• How to price with confidence (no more apologizing or justifying)
• How to build systems so you're not constantly overwhelmed
• How to generate leads and close deals without feeling sleazy

This isn't just theory. These are real strategies that have helped businesses grow from $100K to $550K, increase close rates by 60%, and reclaim their time and freedom.

THE BIBLICAL FOUNDATION:

Matthew 7:24-27 says:
"Everyone who hears these words of mine and puts them into practice is like a wise man who built his house on the rock. The rain came down, the streams rose, and the winds blew and beat against that house; yet it did not fall, because it had its foundation on the rock."

That's what this podcast is about: Building your business on the rock—not the sand.

When storms come (market shifts, competition, economic changes), businesses built on sand collapse. But businesses built on rock stand firm.

Let's build your business the right way—from the ground up.

READY TO GET STARTED?

Subscribe now. Take the free 4-minute Business Foundation Assessment at marketingscorecard.framer.website. And let's build something that lasts.

To your success,
Tim
Kingdom Connecting & Consulting