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The Marfa Munchies

The Marfa Munchies

Written by: giovanni gallucci (@gallucciNET)
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The Marfa Munchies is a daily fiction podcast about the food, beverage, and lifestyle side of a creative agency in West Texas. Five women hold up the surface. Strawberries two weeks early. A podcast launched without making a thing of it. Ten quiet minutes at a Dallas lake. A pitch held back two weeks for the right moment. The frame that came out right. Each day is a Show. Each day is also a Tell. New episodes weekday mornings. For more info: https://marfastrategy.com | ai assisted fiction2026, giovanni gallucci, all rights reserved Drama & Plays Economics Marketing Marketing & Sales
Episodes
  • Marfa Munchies: Episode 2, Saturday - The Breakfast Is The Thing
    Jun 5 2026
    The breakfast is the thing. The recording was just the proof that the breakfast was real. Frida comes in on Saturday before anyone else, the way she always does, but earlier than usual today because she wants the kitchen to be quiet when she does the thing she has decided to do. Hope arrives at ten past seven. She does not knock. Frida sets a cup in front of her. Hope takes it but does not drink yet. Frida tells her the truth. The whole season was an experiment. To see if a fiction division of a creative agency could run as a serial, the way a real place runs. Whether you could write characters specifically enough, automate production well enough, hold the voice consistently enough, that the thing would feel like a real place to anyone watching. The proof worked. The cast held. The voices held. The show held. But the maintenance is heavier than the maker has time for right now. The other work is the work that feeds him. The show goes on hiatus, not into the ground. The kitchen stays open. The studio stays here. The handles stay. If the door opens again, it opens. If it does not, the season we made stands on its own. Eleven Eleven keeps going. Hope keeps writing. The diary stays. That is the part he wanted to keep practicing. Then Frida makes breakfast, because the breakfast is the thing, and the recording was just the proof that the breakfast was real. Featured: Frida Martinez, division lead. Hope, narrator. The Marfa Munchies is a fiction podcast about a food, beverage, and lifestyle division of a creative agency between Marfa and Dallas. This is the season one finale. The show is on hiatus and may or may not return. Follow the world at @marfamunchies on Instagram, TikTok, X, Threads, and Bluesky. . . . | ai-assisted fiction
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    6 mins
  • Marfa Munchies: Episode 2, Friday - The Frame Doesn't Lie
    Jun 5 2026
    This is the brand they actually have. Not the brand they think they have. Mindy runs the creative review for a Texas candle brand - soy wax, foraged botanicals, founders still making it by hand. The first mood board is competent and wrong. She says so, directly, moves to the next one. The frame that's honest, not the frame that's safe. Same person, different frequency. Something cleared the path. Casandra makes perfect notes. Chloe asks the question that saves two hours on shoot day. Melissa catalogues it for later. Afterward, in the kitchen: "She's different." / "Yeah." Full stop. On her walk home, Jayme makes a decision in the company of nobody - the way she makes all her real decisions. She will let Melissa show her the pitch. On Melissa's schedule, not Jayme's. Melissa earned the right to choose the moment. The tabling is over. Featured: Mindy Carpenter, creative director. Jayme Nichols, division lead. Casandra Cass. Chloe Dawn. Melissa Sanderson. The Marfa Munchies is a daily fiction podcast about a food, beverage, and lifestyle division of a creative agency between Marfa and Dallas. New episodes every morning. Follow the world at @marfamunchies on Instagram, TikTok, Threads, and Bluesky. . . . | ai-assisted fiction
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    5 mins
  • Marfa Munchies: Episode 2, Thursday - Not Hidden
    Jun 4 2026
    The phone was on the desk. Not face-down. Mindy comes back Thursday the way she left Sunday - without announcement. She's there and then she's there. Opens the laptop, picks up the selects, works from where she stopped. No transition. The phone is on the desk. Face-up. Not a performance. Just not hidden. Frida sees it. Jayme sees it. Neither says a word - saying a word would change what it is. Casandra files it. Chloe, low, to Casandra: "She's back." Casandra: "Yeah." Not about Thursday. The afternoon: a client call, selects she moves through with a sharpness that's cleaner than usual, less qualified. Casandra gives the fractional nod she gives when someone is landing right. Something that had been held at an angle is sitting flat. Nobody asked. The room reorganized around it already. Featured: Mindy Carpenter, creative director. Frida Martinez, division lead. Jayme Nichols. Casandra Cass. Chloe Dawn. The Marfa Munchies is a daily fiction podcast about a food, beverage, and lifestyle division of a creative agency between Marfa and Dallas. New episodes every morning. Follow the world at @marfamunchies on Instagram, TikTok, Threads, and Bluesky. . . . | ai-assisted fiction
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    4 mins
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