Thinking about taking your medical device to China? Or maybe you're a Chinese company looking at the US market?

William Jin has spent over 30 years helping companies do exactly that, and he'll tell you straight up that most of them aren't ready. Not because they lack good products, but because they didn't think about cybersecurity early enough.

William was trained as a medical doctor in Shanghai, then moved into the medtech industry working for companies like McCulloch and Stryker. Now he helps businesses on both sides of the Pacific figure out how to actually get their products approved and sold in each other's markets. The problems he sees are surprisingly similar whether you're going East or West.

In this conversation, William walks through the real barriers to global expansion. We're talking about practical stuff like why using Google Cloud can completely block you from the Chinese market, how data sovereignty laws affect AI-powered devices, and why that Baxter ventilator recall should matter to everyone building connected medical devices.

If you're in medtech and thinking about international markets, this is the reality check you need. William's advice is simple but critical: plan for your target markets before you start building. Otherwise, you'll spend millions redesigning later, or worse, you'll realize you can't enter those markets at all.

The Med Device Cyber Podcast is brought to you by Blue Goat Cyber, cybersecurity experts providing essential security solutions for the medical device industry. Learn more by visiting https://bluegoatcyber.com

If you're interested in our services or partnering with us, schedule a Discovery Session: https://meetings.hubspot.com/blue-goat-cyber/discovery-session

Christian Espinosa is the CEO and founder of Blue Goat Cyber. Trevor Slattery is the Chief Operating Officer of MedTech Cybersecurity at Blue Goat Cyber.

Christian Espinosa on LinkedIn: https://www.linkedin.com/in/christianespinosa/

Blue Goat Cyber on LinkedIn: https://www.linkedin.com/company/blue-goat-cyber/

Blue Goat Cyber on Instagram: https://www.instagram.com/bluegoatcyber/

Blue Goat Cyber on Facebook: https://www.facebook.com/bluegoatcyber/

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Ever thought about what it really takes to launch a successful medtech startup?

Omar M. Khateeb knows the challenges firsthand. As a founder with a track record of building healthtech companies, he’s lived through the hurdles that come with innovating in the medtech space.

In this episode, Omar dives into the highs and lows of his entrepreneurial journey, sharing key lessons, pivotal moments, and the strategies that helped him succeed. From tackling complex healthcare issues to navigating the regulatory maze, Omar breaks down what it takes to make a lasting impact in medtech.

Join us for an inside look at the future of health tech and why it’s the perfect time for the next generation of entrepreneurs to get involved.

The Med Device Cyber Podcast is brought to you by Blue Goat Cyber, cybersecurity professionals specializing in providing elite cyber solutions for medical devices. Learn more about securing your product and business from cyber-criminals by visiting https://bluegoatcyber.com

If you’re interested in our services or partnering with us, schedule a Discovery Session: https://meetings.hubspot.com/blue-goat-cyber/discovery-session

Christian Espinosa is the CEO and founder of Blue Goat Cyber. Trevor Slattery is the Chief Technology Officer / Director of MedTech Cybersecurity at Blue Goat Cyber.

Christian Espinosa on LinkedIn: https://www.linkedin.com/in/christianespinosa/

Blue Goat Cyber on LinkedIn: https://www.linkedin.com/company/blue-goat-cyber/

Blue Goat Cyber on Instagram: https://www.instagram.com/bluegoatcyber/

Blue Goat Cyber on Facebook: https://www.facebook.com/bluegoatcyber/

Blue Goat Cyber on YouTube: https://www.youtube.com/@BlueGoatCyber/?sub_confirmation=1

Trevor Slattery on LinkedIn: https://www.linkedin.com/in/trevor-slattery-34852b1a9

Feedback? Questions? Contact: https://bluegoatcyber.com/contact/

Learn more about Christian Espinosa, buy his books, or invite him to speak on your stage: https://christianespinosa.com/

Christian Espinosa on YouTube: http://www.youtube.com/@ChristianEspinosaOfficial

The Med Device Cyber Podcast is your essential resource for medical device cybersecurity. Each episode we dive into the latest threats, solutions, and best practices to protect modern healthcare technology. Whether you're a provider, a manufacturer, or a cybersecurity professional, gain the knowledge to safeguard patient safety by subscribing to the Med Device Cyber Podcast.

Subscribe via Spotify: https://open.spotify.com/show/5ol62ROdF6mBfwOFqKFHmh

Subscribe via Apple Podcasts: https://apple.co/483OJ9I

Subscribe via YouTube: https://www.youtube.com/@BlueGoatCyber/?sub_confirmation=1

Why does software composition analysis matter beyond regulatory compliance?

This episode explores SCA (Software Composition Analysis) and explains how SBOMs (Software Bill of Materials), SOUP (Software of Unknown Provenance), and related tooling fit into the broader medical device cybersecurity landscape. Christian and Trevor clarify common misconceptions, including licensing fears, machine-readable requirements, and the role of static testing tools.

The Med Device Cyber Podcast is brought to you by Blue Goat Cyber, cybersecurity professionals specializing in providing elite cyber solutions for medical devices. Learn more about securing your product and business from cyber-criminals by visiting https://bluegoatcyber.com

If you’re interested in our services or partnering with us, schedule a Discovery Session: https://meetings.hubspot.com/blue-goat-cyber/discovery-session

Christian Espinosa is the CEO and founder of Blue Goat Cyber. Trevor Slattery is the Chief Technology Officer / Director of MedTech Cybersecurity at Blue Goat Cyber.

Christian Espinosa on LinkedIn: https://www.linkedin.com/in/christianespinosa/

Blue Goat Cyber on LinkedIn: https://www.linkedin.com/company/blue-goat-cyber/

Blue Goat Cyber on Instagram: https://www.instagram.com/bluegoatcyber/

Blue Goat Cyber on Facebook: https://www.facebook.com/bluegoatcyber/

Blue Goat Cyber on YouTube: https://www.youtube.com/@BlueGoatCyber/?sub_confirmation=1

Trevor Slattery on LinkedIn: https://www.linkedin.com/in/trevor-slattery-34852b1a9

Feedback? Questions? Contact: https://bluegoatcyber.com/contact/

Learn more about Christian Espinosa, buy his books, or invite him to speak on your stage: https://christianespinosa.com/

Christian Espinosa on YouTube: http://www.youtube.com/@ChristianEspinosaOfficial

The Med Device Cyber Podcast is your essential resource for medical device cybersecurity. Each episode we dive into the latest threats, solutions, and best practices to protect modern healthcare technology. Whether you're a provider, a manufacturer, or a cybersecurity professional, gain the knowledge to safeguard patient safety by subscribing to the Med Device Cyber Podcast.

Subscribe via Spotify: https://open.spotify.com/show/5ol62ROdF6mBfwOFqKFHmh

Subscribe via Apple Podcasts: https://apple.co/483OJ9I

Subscribe via YouTube: https://www.youtube.com/@BlueGoatCyber/?sub_confirmation=1