In this episode of The Missing Secret Podcast, John shared some startling facts about health and longevity. John says most people are fundamentally UNENLIGHTENED about their health. And admits that he was to, until about two years ago. Even though he was working out six times a week and eating well. But he was still unenlightened about medicine 3.0. Prevention and longevity.

In this episode John talks about some key things that people typically don’t know. As an example, with cancer there has been no decrease in cancer in the last 20 years. And once a cancer gets out of the organ it starts in, your life expectancy is two and half years. That’s why early detection is so important. Additionally, being overweight and having high A1c substantially increases your likelihood of getting cancer.

Then John talks about Alzheimer’s. If you have the Alzheimer’s gene, and 15% of people do, you have a substantially higher risk of getting Alzheimer’s. And if you have high A1c and are substantially overweight, you are at the same level of risk of getting Alzheimer’s that people that have the gene are.

Then John goes on to talk about longevity. The number one factor in longevity is your cardio fitness as measured by your VO2 max. Number two factor in longevity is strength. In talking about medicine 3.0, it’s all about prevention. The foundation is getting your blood tested each quarter, then it’s reviewed by Dr., who then prescribes peptides and supplements to rectify the things you are deficient in.

And the final thing that John points out is that according to Dr. Peter Attia, who just appeared on 60 minutes as the preeminent authority on health optimization in longevity, he says that when you turn 75, from a health standpoint, you literally fall off a cliff. You will see a 50% decline in the next 10 years or so in your cognition in your physical capabilities. If you do nothing. But if you’re properly enlightened and do the proper type of exercise that takes no longer than 30 minutes a day, you can add 10 to 15 years of healthy living to your life.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes...

In this episode of The Missing Secret Podcast, John and Kelly share a video that Darren Hardy did on influencing people in 2026. He says it comes down to three rules. The first one is energy leads. You have to decide what energy you want to convey. You want to control your state. And you want to convey certainty. The second rule is clarity wins. Say what you need to say simply and clearly. Most people over talk and say too much. And people don’t remember anything they say. Then the third rule is calm commands. If you really want to influence people, talk slower not faster. John and Kelly explain in their respective businesses how they apply these principles.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.

As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding the impact she’s making in this world. Truly living into the power of the ripple effect.

Reach out to Kelly at kelly@thinkitbeit.com

LinkedIn:

In this episode of The Missing Secret Podcast, John and Kelly share their observations on how to actually love what you do for a career. Where when you get up it each morning, you look forward to going to work. John talks about how with the think it be it methodology, it’s all about giving you control over your self. But what good is control if you’re doing a job that you hate. In studying success, John sees that doing what you love for a career comes down to three things being in alignment. Your values, your proclivities and unique talents, and then your interests that are economically viable.

And so in this episode, John and Kelly talk about values. John says that most people don’t really know what values are. And Susie Welch from NYU has a great book called becoming you. Where she describes 16 different values that are important to understand as you pursue your career. And during this podcast, John and Kelly talk about each value and where they personally rate on each value. It’s a fascinating discussion. That addresses values like how important is control. How important is recognition and celebrity. How important is work versus family.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.

As a...

In this episode of The Missing Secret Podcast, John introduces a special guest. A man he met about a year ago that said he wanted to learn this think it be it 12 minute a day methodology. Listened to Steve Prendergast’s journey over the last 12 months. He shared that the big Domino for him was appreciating the profound impact that 95% of his daily thoughts and actions are unconscious. Once he grasped the profound nature that, the big Domino fell and everything going forward that he heard from John made sense.

Steve Prendergast also talks about the perspective of being in his mid-30s and learning this. John and Steve also talk about the impact of being wired for survival. And how that plays out with people. They also talk about the biggest challenge for people to embrace this methodology. Really it’s their resistance to change. And then finally John and Steve talk about Darren Hardy. The top expert in the world on success. Discussing his impact on the methodology and his opinion of the methodology. And then finally Steve shares with the audience how once you learn this methodology you can’t help but do anything else but teach it.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.

As a Partner in her most recent venture, Think It Be It, Kelly has made the

In this episode of The Missing Secret Podcast, John and Kelly discuss why this 12 minute a day technique works. John opens the discussion by saying that it’s a combination of two things. It gives a person immense control over themselves. But that is coupled with intelligent success strategies. John points out that when he was in his 50s and was blessed to make 25 times the 200 – $300,000 a year he was making the prior 20 years, it was happening because of the immense control he had over himself. But it also included being able to implement key strategies. Such as being highly organized. Planning his day the night before and time blocking his days. Also setting aside time each week to deep think two times a week. Also being a conduit of learning. Where he had a system where he would listen to great content an entrepreneur needed. Such as marketing, employee empowerment, time efficiency.

He also focused only on what moves the needle. Of course all that was reinforced in his life GPS template. So it was a combination of knowing the right strategies to apply coupled with having immense control over himself that caused his income to go up so much. During this discussion John and Kelly talk about how most people are disappointed that their intentions oftentimes don’t turn into reality. That’s because they are only setting their intentions with their conscious mind. The subconscious mind is responsible for the doing. And since 95% of your daily thoughts and actions are unconscious, you have to influence the subconscious mind. Otherwise you play the game of life at 5% of your potential. John also talks about how the life GPS template has the maturity of a 50-year-old built into it. At the end of the show John and Kelly talk about your thoughts going on in your head most the time determined not only your success but your enjoyment of life.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership...

In this episode of The Missing Secret Podcast, John welcomes back Steve Prendergast as a guest on today show. It was Steve who came up with a line that your subconscious mind is either your greatest asset or your greatest challenge in life. John and Steve bat that idea around. And John points out that the fact that a person is wired for survival is the biggest thing a person has to overcome. And he makes the analogy using higher forms of life coming to earth. If there was a higher life form that came to our planet and observed our planet, they would observed that human beings are wired for survival. And therefore they are fear-based and reactive.

But in looking at modern society today, it looks like humans have a pretty cushy life. There’s nothing threatening their survival on a daily basis. They all want to be successful and happy. But being fear-based and reactive is exactly the opposite of how they need to be in order to be productive and happy. These enlightened aliens would likely say -well let’s just fix that and let’s go into their DNA and reprogram them. We learned how to do that light years ago. The Takeaway from that story is that you can wait for enlightened beings to come to earth and reprogram you or you can take the responsibility for reprogramming yourself for success right now.

John then goes on to make a key point. The methodology that he has created is an ACTUAL WAY OF DOING LIFE. NOT ANOTHER STRATEGY. But an actual way of doing life. It takes 12 minutes a day. And from what John can see in the success and human achievement field, nobody else is providing that. And from that way of doing life, which takes 12 minutes a day, you override being wired for survival. And you turn your subconscious mind from being your greatest nemesis into being your greatest asset. Giving yourself immense control over yourself.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and...

In this episode of The Missing Secret Podcast, John and Kelly share their observations on creating success in your career. John mentions that he started out as a CPA and became an entrepreneur when he was 30. Then he was in seven different businesses in his 30s and 40s. But in retrospect, he sees that he was not connected to any of them emotionally. Then when he turned 50, he got in the reverse mortgage business. A business he was, in fact, emotionally connected to. Because he had seen how investment advisors had tried to coerce his mom into various investments after is dad had died at John’s age of 24. He saw that those investment advisors didn’t have his mom’s best interest at heart. So when he got into the reverse mortgage business, he was committed to treating all his customers like his own parents. So that was the emotional connection.

And the big Takeaway is that whatever business or industry you are in, you need to be passionate about it. You need to be emotionally connected to it in order for you to thrive long-term. John then gets into more detail about what took his income, when he was in his mid-50s, to 25 times the $200,000 – $300,000 a year he making the prior 20 years. He saw that he was doing three high-performance skills he never was doing before. He was highly organized. Planning is day the night before and time blocking is days. He was deep thinking two times a week. Tuning into reality. Growing every week from experts in areas that he needed in order to be successful as an entrepreneur. Primarily in marketing.

Then John saw that through the think it be it methodology he was feeding himself six key things every day. His business plan, his strategy for success, the two or three things that move the needle, where he wanted the business to be three years from now, the 4-5 milestones to get there, and the linchpin issue to go to the next level. From feeding those six things to himself every day, he continually refined his understanding of those key components every day. So it was that combination of doing those three high-performance skills coupled with a continually evolving deeper understanding of his business that caused his income to go up by 25 times. And lastly, John talks about if you’re an employee, you are, in fact, really an entrepreneur. The same concepts apply. Your career is your business.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as...

In this episode of The Missing Secret Podcast, John and Kelly share a startling observation. In American society today, no one is taught an actual way to create success in life. And people have two problems. First they conceptually can’t articulate how they create success. And secondly, they don’t have an actual way to do it if they could articulate it. But of course the think it be it 12 minute day technique is how one creates success.

As John points out, when someone ask him how do you create success in your life he’s crystal-clear about it. My success comes down to my daily actions. 95% my daily actions are unconscious. And since they are unconscious, that means my conscious mind intelligence and intellect is not directing the vast majority of my daily actions. Yet those daily actions are the very thing that determines my success. So I fix that by gaining control over those unconscious daily actions. And making more of my daily actions conscious rather than unconscious.

John goes on to say that actually creating success is conceptually very simple. You create immense clarity about your life. Exactly the person you want to be, what you want to accomplish, and precisely how you’re going to achieve your clearly defined goals. You then feed that to yourself each day. Takes 12 Mensa day. Then after 21 days, the right actions happen automatically. Those upgraded daily actions then create the life you desire. Profoundly simple. This works whether you’re 16 or 60. The science behind this is compelling and the credibility is compelling. You’re applying the central concept of the top book in the world on success to your life. A book that’s been read by over 150 million people.

And this 12 minute a day methodology has been vetted at one the top five business schools in the country. But few are aware of this because there’s so much clutter in the world.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in...