In this episode of the National University Podcast, Kimberly King and Dr. Kentaya Beeler discuss the critical decision-making process for entrepreneurs when choosing between a sole proprietorship and a limited liability company (LLC). They explore the definitions, benefits, and drawbacks of each structure, emphasizing the importance of asset protection, tax implications, costs, and the impact on business credibility and capital raising. Dr. Beeler provides insights into common mistakes entrepreneurs make and the administrative requirements for each business structure, offering valuable advice for those looking to start their own ventures.

Dr. Michael Gerson, a distinguished figure in sports psychology, unveils the secrets of unlocking athletic potential through mastering the mind. With experience that spans elite teams like the Seattle Mariners and the US Army Special Forces, Dr. Gerson guides us through the subtle yet powerful cognitive distortions that impede performance, likening them to pebbles in a shoe that disrupt the path to success. Our conversation journeys through the nuances of how these mental blocks affect emotions, relationships, and decision-making, providing listeners with insights into the transformative power of mindfulness in sports and everyday life.

Explore the art of transforming thought patterns for personal growth as we examine the significant impact of distorted cognition on our emotional landscape. Dr. Gerson shares how athletes and soldiers alike can break free from societal programming using mindfulness and meditation, tools that not only reshape individual lives but also challenge generational norms. Cognitive behavioral therapy emerges as a method to recognize and rectify these distortions, enhancing overall well-being and nurturing a culture of accountability among younger generations.

Finally, discover the profound role of self-compassion in enhancing performance, as we dismantle the misconception that it's a 'soft' approach in athletics. Through the three components of self-kindness, common humanity, and mindfulness, Dr. Gerson emphasizes creating an inner environment of safety and healing. We discuss practical techniques like the STOP method, which helps athletes maintain composure and cognitive flexibility under pressure. This episode promises to equip listeners with the mental tools necessary to harness their full potential, whether on the field or in daily life.

In this episode of the National University Podcast, Kimberly King discusses marketing trends for small businesses on a budget with experts Dr. Hatem Bata and Dr. Kay Zhang. They explore the importance of authenticity, connection, and strategic prioritization in marketing efforts. The conversation covers common mistakes made by small businesses, the significance of setting clear objectives, and the effectiveness of low-cost digital tools. The experts emphasize the power of storytelling, user-generated content, and community partnerships in enhancing marketing strategies. They also provide practical advice on measuring effectiveness and adjusting strategies based on feedback.