• The Superpower You Didn’t Know You Had
    Jan 22 2026
    You know that feeling when you meet someone and something just … clicks? Scientists have a name for it. They call it “interpersonal synchrony.” Turns out we subconsciously mimic other people’s movements, postures, facial expressions, and gestures. We even sync involuntary functions like heart rate, blood pressure, brain waves, pupil dilation, and hormonal activity. Kate Murphy, author of the forthcoming book Why We Click, says interpersonal synchrony — syncing for short — is our superpower. But there’s a catch. The same instinct that bonds us can also hijack us. Sponsored By: Shopify - Start your $1/month trial at ⁠shopify.com/nbi⁠ The Next Big Idea Club - Join a stimulating community for a year of learning and growth at ⁠nextbigideaclub.com⁠ If you enjoyed this episode, check out our conversations with Charles Duhigg, David Brooks, and John Colapinto. Want to connect? 🔗 Follow Rufus on ⁠LinkedIn⁠ 📖 Subscribe to our daily newsletter, ⁠Book of the Day⁠ ✉️ Send us an email: ⁠podcast@nextbigideaclub.com⁠ 🎥 Watch video episodes on our YouTube channel: https://www.youtube.com/@NextBigIdeaClub
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    49 mins
  • ‘It’s a Real Company Run by Fake People’
    Jan 15 2026
    Evan Ratliff started a company last summer. He and his co-founders came up with a name, hired a team, built a website, and launched an app. They interviewed interns, planned a company hiking trip, and fielded inbound interest from VCs. Normal startup stuff. Except for one thing: All of Evan's employees are AI agents. So are his co-founders. He's been documenting the journey on his podcast Shell Game — what works, what doesn't, and what it might tell us about a future where AI employees are everywhere. Sponsored By: Shopify - Start your $1/month trial at shopify.com/nbi
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    1 hr and 5 mins
  • CRYPTO: Is It Quietly Transforming the Global Economy?
    Jan 8 2026
    As the co-founder and CEO of Circle — the fintech powerhouse that issues USDC, a popular cryptocurrency pegged to the US dollar — Jeremy Allaire has had a front-row seat to the crypto revolution. Circle now commands a market cap of over $20 billion, yet Jeremy insists it is still an "early stage company." Why? Because the true transformation of the global economy, he says, is just beginning. In this episode, Jeremy and Rufus discuss how the economic system is becoming “internet native," what happens when money becomes programmable, and why blockchain is the "major missing layer" of the internet. Sponsored By: Shopify - Start your $1/month trial at shopify.com/nbi — 🎁 Join the Next Big Idea Club and we'll send you a signed copy of Walter Isaacson's new book, The Greatest Sentence Ever Written. You’ll also get ad-free versions of this show, invitations to member-only Q&As, and the six best books of the year delivered to your door. Sign up at nextbigideaclub.com and use code PODCAST for 20% off. 🎥 Watch video episodes on our YouTube channel: https://www.youtube.com/@NextBigIdeaClub Want to connect? 🔗 Follow Rufus on ⁠⁠LinkedIn⁠⁠ 📖 Subscribe to our daily newsletter, ⁠⁠Book of the Day⁠⁠ ✉️ Send us an email: ⁠podcast@nextbigideaclub.com⁠
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    1 hr and 17 mins
  • Why the Blockchain Is Still Critical to Our Future
    Jan 6 2026
    Chris Dixon runs a16z crypto, a fund that has raised more than $7 billion. So it’s no surprise that when talking about the blockchain, he says things like, “ I've never seen a situation in technology where the gap between what I believe is the potential of the technology and the perception is so wide.” The thing is, he may be right. From enabling digital ownership to complementing AI, the blockchain is poised to reshape the world. In this episode, which first aired in February 2024, Chris explains how. Sponsored By: Shopify - Start your $1/month trial at shopify.com/nbi The Next Big Idea Club - Join a stimulating community for a year of learning and growth at nextbigideaclub.com
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    1 hr and 9 mins
  • Reading Rewired the Human Brain. What Happens If We Stop Doing It?
    Dec 28 2025
    Maryanne Wolf is a UCLA professor and the renowned author of "Proust and the Squid: The Story and Science of the Reading Brain" and "Reader, Come Home: The Reading Brain in a Digital World." She says deep reading makes you a better thinker, communicator, and citizen. But what happens if you lose the ability to read slowly, patiently, and critically? Is there anything you can do to get it back? Sponsored By: GoDaddy - Get a domain for pennies at godaddy.com/nbi The Next Big Idea Club - Get 20% a membership when you use code PODCAST at nextbigideaclub.com (This episode first aired in March 2023.)
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    46 mins
  • How to Make Your Holiday Gatherings Memorable
    Dec 23 2025
    This is one of our favorite episodes — a conversation with Priya Parker, a conflict resolution specialist who’s worked on peace processes around the world, about her book The Art of Gathering. What she told him changed how we think about every dinner party, every work meeting, every family get-together we host. Priya’s argument is simple but radical. She says most of our gatherings fail because we focus on the wrong things. We obsess over the menu, the playlist. And we ignore the one question we should be asking: Why are we bringing these people together? With the right answer to that question, she says, you can turn any gathering into something meaningful — maybe even transformative. (This episode first aired in January 2020.) Supported By: Aura Frames - Get $35 off Aura’s best-selling Carver Mat frames by using promo code IDEA at auraframes.com GoDaddy - Get a domain for pennies at godaddy.com/nbi The Next Big Idea Club - Take 20% off a subscription or gift with code PODCAST at nextbigideaclub.com
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    43 mins
  • FLOURISH: Daniel Coyle on the Art and Science of Feeling Alive
    Dec 16 2025
    What does it mean to flourish? According to author Daniel Coyle, flourishing is “joyful, meaningful growth — shared.” But how do you achieve that enviable state? The answer lies in Dan’s forthcoming book, “Flourish,” which you can pre-order now on Amazon, Audible, or Bookshop.org. Highlights: (5:11) Life isn't a treasure hunt; it’s more like treasure creation (14:15) The $90 million deli that said no to Disney (20:40) Your brain’s two attention systems (58:00) The rule of the beautiful mess (65:07) Why you should open yellow doors Sponsored By: GoDaddy | Get a domain and professional email plan for just $0.99/month at Godaddy.com/GDNOW Aura Frames | Get $35 off Aura’s best-selling Carver Mat frames by using promo code IDEA at auraframes.com The Next Big Idea Club | Know someone who devours great nonfiction? Get them a year of the best new ideas and take 20% off with code PODCAST at nextbigideaclub.com
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    1 hr and 17 mins
  • Kari Leibowitz Loves Winter (And You Can Too)
    Dec 11 2025
    In our divided nation, there's one thing many of us seem to agree on: winter sucks. A recent study found that nearly half of Americans would skip winter if they could. Yet not everyone dreads the cold months. Psychologist Kari Leibowitz has spent years studying these winter-lovers, and she's arrived at a surprising truth: people who thrive this time of year aren't just born that way — they've learned to see the season differently. So can you. (This episode first aired in January 2025.) Sponsored By: Aura Frames - Get $35 off Aura’s best-selling Carver Mat frames by using promo code IDEA at auraframes.com GoDaddy - Get a domain and professional email plan for just $0.99/month at Godaddy.com/GDNOW
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    59 mins