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When you understand how daily habits reshape your mindset, your body, and your spirit, you can turn overwhelm, anxiety, burnout, and inconsistency into clarity, strength, peace, and purpose.

In this episode of The OWN IT Show, Justin Roethlingshoefer sits down with Jon Gordon to break down why habits are less about what you do, and more about who you become, including the “habit before the habit,” forgiving fast, and the difference between good vs great living.

In this episode, you’ll learn:

✅ Jon’s origin story: how anxiety, fear, worry, and stress became a turning point, and what shifted it
✅ The “habit before the habit” (how to reduce friction so consistency becomes inevitable)

✅ Why forgiving fast can change your health (what you hold onto can poison you from the inside out)

✅ The “don’t let good get in the way of great” mindset shift
✅ Simple body anchors Jon adopted: deep squat + dead hang (and why they matter long-term)
✅ Why prayer/gratitude practices can renew your mind and reshape your inner state over time

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About Jon Gordon

Jon Gordon is a bestselling author, speaker, and leadership teacher known for practical principles that elevate mindset, teams, and performance.

In this conversation, he shares insights from his upcoming book The Power of Positive Habits and decades of coaching elite performers.

You can order his book here: https://jongordon.com/book/the-power-of-positive-habits/

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💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data.

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic

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✝️ Holy Health

If you are looking for a complete, faith-centered health pathway, renewed energy, restorative sleep, mental clarity, spiritual alignment, and long-term strength—this is what we do inside Holy Health.

It’s a discipleship-based health system that bridges Scripture and science through identity-first teaching, guided rhythms, movement, nourishment, breathwork, community accountability, and daily spiritual practices—so health becomes worship and strength fuels your ca...

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When you can understand the nervous system shift of perimenopause, you can improve sleep, mood, digestion, energy, and long-term resilience.

In this episode of The OWN IT Show, Justin Roethlingshoefer sits down with @CynthiaThurlow to break down why perimenopause is a “litmus test” for stress resilience, how the gut–brain axis and vagus nerve shape symptoms, and how to use data (like HRV) as communication, not obsession.

In this episode, you’ll learn:

✅ Why progesterone decline can drive anxiety, mood shifts, and sleep issues in perimenopause
✅ The gut–brain axis + vagus nerve connection (why “if your gut is off, your brain is off”)
✅ HRV as the language of stress (and how to interpret it without becoming performance-focused)
✅ Why trauma and stress history rewires the nervous system (and can impact midlife physiology)
✅ How to think about hormetic stressors (fasting, HIIT, cold exposure) so they don’t backfire
✅ Why midlife is meant to be a “pause”—boundaries, recovery, and lifestyle alignment
✅ Justin’s core thesis: health as worship and ownership, not biohacking as identity

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About Cynthia Thurlow, NP

Cynthia Thurlow is a nurse practitioner and women’s health educator focused on helping women thrive through perimenopause and menopause using science-backed, practical strategies. She is the author of:

📚 Intermittent Fasting Transformation
📘 The Menopause Gut: Balance Your Microbiome to Reclaim Your Health in Midlife and Beyond

➡︎ Cynthia’s website: https://www.cynthiathurlow.com/
➡︎ Follow Cynthia on Instagram: https://www.instagram.com/cynthia_thurlow_/
➡︎ The Menopause Gut (info / pre-order): https://www.penguinrandomhouse.com/books/777129/the-menopause-gut-by-cynthia-thurlow-np/

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Support the show

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data.

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic

============================================================================

✝️ Holy Health

If you are looking for a complete, faith-centered health pathway, renewed energy, restorative sleep, mental clarity, spiritual alignment, and long-term strength—this is what we do inside Holy Health.

It’s a discipleship-based health system that bridges Scripture and science through identity-first teaching, guided rhythms, movement, nourishment, breathwork, community accountability, and daily spiritual practices—so health becomes worship and strength fuels your ca...

Send us Fan Mail

Functional Medicine for Health & Wellness is about finding the root cause of symptoms, so you can improve energy, sleep, focus, resilience, and longevity.

In this episode of The OWN IT Show, Justin Roethlingshoefer sits down with Dr. Will Cole to break down what functional medicine really is (root cause medicine vs symptom chasing), why functional medicine telehealth matters, and how to filter modern health & wellness noise with discernment.

In this episode, you’ll learn:

✅ What Functional Medicine actually is (evidence-based + diagnostics/labs + root-cause healing)
✅ Why telehealth functional medicine matters (how Will built a virtual functional medicine clinic early)
✅ A discernment filter for modern health & wellness (major in the majors, stop chasing noise)
✅ The gut–brain axis + inflammation connection (“if your gut is off, your brain is off”)
✅ How stress/trauma + the nervous system impact physiology (and why burnout is bi-directional)
✅ The OWN IT thesis: health as worship, not performance (faith + physiology together)
✅ Why “normal labs” doesn’t always mean “healthy” (rapid-fire segment)

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About Dr. Will Cole

Dr. Will Cole is a leading functional medicine expert who consults people around the world, having started the first functional medicine telehealth centers in the world. Named one of the top 50 functional and integrative doctors in the nation, Cole specializes in clinically investigating underlying factors of chronic disease and customizing a functional medicine approach for thyroid issues, autoimmune conditions, hormonal imbalances, digestive disorders, and brain problems.

Dr. Will Cole is the host of The Art of Being Well podcast and bestselling author of:

📚 Intuitive Fasting
📚 Gut Feelings
📚 Ketotarian
📚 The Inflammation Spectrum

New book (with Dr. Josh Axe):

📘 Heal Your Cells: Reversing the Irreversible — A Proven Plan to Heal Faster, Reclaim Energy, and Unlock Longevity
🔗 Available for pre-order now.

Support the show

💪 OWN IT Coaching

If you’re a high performer and you want a complete health optimization system— high energy, deeper sleep, better focus, and long-term resilience, this is what we do inside OWN IT Coaching.

It’s personalized coaching for executives and leaders built around deep diagnostics, coaching accountability, precision nutrition & fitness, targeted supplementation, recovery, and objective data.

Not sure where to begin? Find out exactly where your health is underperforming and get a prioritized action plan in less than 8 minutes. $397 value. Zero obligation.

➡︎ Take the Free Audit: https://quiz.ownitcoaching.com/healthaudit?utm_source=youtube&utm_medium=social&utm_campaign=organic

============================================================================

✝️ Holy Health

If you are looking for a complete, faith-centered health pathway, renewed energy, restorative sleep, mental clarity, spiritual alignment, and long-term strength—this is what we do inside Holy Health.

It’s a discipleship-based health system that bridges Scripture and science through identity-first teaching, guided rhythms, movement, nourishment, breathwork, community accountability, and daily spiritual practices—so health becomes worship and strength fuels your ca...