The Playbook Marketers Need Now For Gen Alpha — EP 245 cover art

The Playbook Marketers Need Now For Gen Alpha — EP 245

The Playbook Marketers Need Now For Gen Alpha — EP 245

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Gen Alpha is about to make Gen Z look old, and they already have direct influence over $28B in household spending. This week we break down what brands need to do now.


3 Must-Do Tactics:

  1. Build Playable IP
  2. Market to the Household, Not Just the Kid.
  3. Ship Privacy-By-Design.

Next week: TikTok and sales funnels. Send your questions in the comments or via email!

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