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The Pub Way: An AdTech Podcast for Media Leaders

The Pub Way: An AdTech Podcast for Media Leaders

Written by: Seedtag
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About this listen

The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches media leaders use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.© 2026 Seedtag Economics Marketing Marketing & Sales
Episodes
  • Ep. 35: Balancing Brand Safety, UX & Monetization in an AI-Driven News Era
    Jan 29 2026

    ​​In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Amanda Gomez, SVP of Revenue Operations & Ad Technology at New York Post, to explore how news publishers are balancing brand safety, user experience, and monetization while future-proofing their digital products in an AI-driven world.


    They discuss the shift away from keyword blocklists toward sentiment-driven suitability, why “ad-light” experiences matter as search declines, and how publishers can build loyalty through apps, talent-led brands, and smarter product strategy.


    Interested in being a guest? Contact us: thepubwaypodcast.com/contact

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    32 mins
  • Ep. 34: Beyond Blocklists: How AI and Curation Are Redefining Brand Safety
    Nov 4 2025

    In this episode of The Pub Way Podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Heather Carver, Chief Revenue Officer at Freestar, to explore how AI and curation are redefining brand safety and reshaping publisher monetization strategies.

    They talked about the evolution from traditional blocklists to smarter, contextual brand suitability approaches, the growing role of automation in curation, and how publishers can future-proof their revenue in a rapidly changing digital landscape.

    Interested in being a guest? Contact us: thepubwaypodcast.com/contact

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    41 mins
  • Ep. 33: Ad Innovation in Live Sports Streaming
    Oct 27 2025

    Mike and Tina welcome Scott Young, Co-Founder and Chief Product Officer at Transmit, to discuss the evolution and innovation in streaming, particularly in live sports.


    Scott shares his extensive background in digital advertising and the challenges faced in monetizing live sports streaming. They also explore the operational challenges within FAST channels and the need for standardization in the industry.


    Scott’s Book recommendation: The Stargate Chronicles: Memoirs of a Psychic Spy (Joseph McMoneagle, 2002)


    Interested in being a guest? Contact us: thepubwaypodcast.com/contact

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    31 mins
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