In this episode James B. Neaton talks about the dramatic shift in sales channels between 2013 and 2023, highlighting a Forrester finding that 70% of sales now flow through channel partners rather than direct sales.

He explains what businesses must change to stay relevant, and previews his book Real World Selling, which covers recruiting, selecting, onboarding, and optimizing relationships with channel partners.

Visit jamesbneaton.com for more resources — be groovy, baby.

This episode cuts through AI fearmongering: AI isn’t going to take over the world — treat it as a tool and assess its business impact one fact at a time.

We discuss limits like the need for quantum computing to reach the next level, why skepticism is normal, and how to become the person in your company who understands and leads on AI. Stay tuned for a book, a newsletter, and more practical conversations here.

This episode cuts through the hype: AI is not going to take over the world. Treat AI as a tool, assess its business impact step by step, and remember major advances like quantum computing are still needed for the next big leap.

Learn why we should respond to AI thoughtfully rather than with fear, how to position yourself and your company to benefit, and where to find more resources like the host's book and upcoming newsletter for practical guidance.