The Secrets of Planning & Executing Successful Strategy
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About this listen
Do you believe your business can stay successful by luck alone?
There is only one definition of luck I’ve heard that will consistently drive results:
Luck is when preparation meets opportunity.
But you might know that by another name — strategy.
Today’s guest, Karen Root, Director of Experience Strategy at Boehringer Ingelheim, is a master strategizer, who joins me to untangle the secrets to planning and executing a successful strategy.
Join us as we discuss:
- Why strategy begins with asking the right questions
- How marketing can overcome the standard C-suite criticisms
- Why you should seek strategy insights from outside your industry
Keep connected with Accelerating Value on Apple Podcasts or Spotify.
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