• Marketing Yourself as a Marketer, with guest Amy Fair
    Apr 27 2026

    Two generations, one conversation—and this one hits at exactly the right time.

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with content strategist and marketer Amy Fair to talk about something that’s very real for both Gen Z and Gen X right now: the job search.

    Jenna is preparing to graduate college and step into the workforce. Amy is navigating her next opportunity after a contract role. Different stages, same challenges - and a lot of honest insight in between.

    Amy shares what it actually looks like to job hunt in today’s market, from building a standout portfolio to showing up online in a way that attracts opportunities. Jenna brings the perspective of a soon-to-be graduate trying to break through the noise. And Shane does what she does best - connecting the dots, asking the questions, and (yes) helping open doors.

    This episode covers the real stuff:

    • Why portfolios matter more than resumes in marketing and creative fields
    • How to stand out when “everyone has experience”
    • What to post (and what not to post) on LinkedIn during a job search
    • The importance of networking - and how to do it without being transactional
    • Using your connections (yes, even your parents) the right way
    • How to quickly learn a brand voice when you start a new role
    • Why consistency and personal branding are a long game, not a quick fix

    Amy also shares her own experience navigating a long job search, how she stayed visible and positive online, and the small actions that made a big difference along the way.

    If you’re a college student, recent graduate, parent of one, or honestly anyone thinking about their next move, this episode will feel very familiar—and hopefully a little bit helpful.

    Keywords:
    job search tips, entry level jobs, marketing careers, Gen Z careers, Gen X perspective, mother daughter podcast, social media careers, portfolio tips, LinkedIn networking, personal branding, content marketing careers, job search advice

    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    34 mins
  • Listen again: Confidence in the social world - with guest Leslie Randolph
    Apr 20 2026

    What does it actually take to build real self-confidence in today’s world - especially for teen girls growing up on social media?

    In this episode of The Social Dialogue, Shane and Jenna sit down with Leslie Randolph, a self-confidence coach for teenage girls, to talk about what confidence really looks like behind the scenes - and why it has nothing to do with perfection.

    Leslie breaks down how confidence isn’t something you’re born with, it’s something you build. Through small, intentional actions, self-awareness, and a willingness to be uncomfortable, teen girls (and honestly, all of us) can start to trust themselves in a much deeper way.

    This conversation hits on the real pressures Gen Z is facing - from comparison culture on social media to the constant need to “have it all together," and why those pressures are actually getting in the way of confidence, not building it.

    Shane and Jenna bring the Gen X and Gen Z perspectives to the conversation, digging into how mothers and daughters can better understand each other when it comes to self-esteem, independence, and growing up in a digital world.

    If you’re raising a daughter, are a teen navigating confidence, or just someone trying to feel more grounded in who you are, this episode will resonate.

    What We Cover in This Episode:

    • Why self-confidence is built, not inherited
    • The real impact of social media on teen self-esteem
    • How perfectionism quietly destroys confidence
    • What “deliberate discomfort” looks like in real life
    • The role of self-awareness in building trust with yourself
    • How Gen X and Gen Z view confidence differently
    • Conversations mothers and daughters should be having

    Keywords (for search):
    teen self-confidence, confidence for girls, Gen Z confidence, self-esteem and social media, raising confident daughters, mother daughter podcast, Gen X Gen Z podcast, personal growth, teenage coaching, self-awareness


    Connect with our guest, Leslie Randolph:

    https://www.confidencecoachforgirls.com/

    https://www.instagram.com/the_coach_chronicles/

    https://www.linkedin.com/in/leslie-randolph-b837bb191/

    https://www.facebook.com/CoachChronicles/

    Listen to her podcast, "Why Didn't They Tell Us":

    https://podcasts.apple.com/us/podcast/why-didnt-they-tell-us/id1656153036


    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    32 mins
  • The Gift of Roots and Wings, with guest Lauren Popkin Herschthal
    Apr 13 2026

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Lauren Popkin Herschthal, third-generation owner and director of Blue Star Camps, to talk about one of the most formative experiences in a young person’s life: sleepaway camp.

    From building independence to navigating parenting in a hyper-connected world, this conversation explores why stepping away from screens and into real-life community may be more important than ever.

    Lauren shares insights from decades of experience working with kids and families, including how camp helps develop resilience, confidence, and emotional strength. The conversation also dives into the growing challenges of modern parenting, from “helicopter” tendencies to the difficulty of letting kids struggle and grow.

    Shane brings a deeply personal perspective, reflecting on sending her own children to Jewish sleepaway camp and how it shaped their independence, identity, and lifelong friendships, especially since she sent her children to the same camp she attended (as did Jenna's grandmother!). Together, they explore the unique role of Jewish camp in building community, belonging, and values that extend far beyond the summer.

    You’ll also hear:

    • Why unplugging from technology improves mental health and connection
    • How camp prepares kids (and parents) for the transition to college
    • The difference between discomfort and danger—and why it matters
    • What kids really gain from being away from home
    • The balance of being both a parent and a leader in a family business
    • A behind-the-scenes look at camp traditions, from Color War to care packages

    Whether you’re a parent thinking about camp, a recent grad navigating independence, or just someone nostalgic for summers that shaped you, this episode is a reminder that growth often happens when we step outside our comfort zones.

    Keywords: mother daughter podcast, Gen X Gen Z, sleepaway camp, Jewish camp, parenting teens, independence, resilience, college readiness, social media impact, unplugging from technology, personal growth

    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    32 mins
  • Purpose-driven Storytelling, with guest Anh Nguyen
    Apr 6 2026

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with marketing strategist and founder of Amplified Marketing, Anh Nguyen, for a conversation that blends storytelling, strategy, and purpose in today’s social media landscape.

    Anh’s journey - from her parents’ beginnings in a Vietnamese refugee camp to building a purpose-driven marketing business - shapes how she helps brands show up with clarity, authenticity, and impact.

    Together, they explore what “content” actually means (and why so many businesses get it wrong), how social media strategy differs in B2B vs. consumer spaces, and why brand awareness and thought leadership are often more powerful than chasing constant leads.

    The conversation also dives into one of the biggest shifts happening right now: purpose-driven business. Anh shares why companies - especially for-profit brands - can no longer treat purpose as optional, and how Gen Z and Millennials are reshaping buying decisions with values, expectations, and accountability.

    Shane and Jenna also get into:

    • How AI is actually being used in marketing workflows (and where to draw the line)
    • Why relationship-building still matters more than ever in a digital-first world
    • The difference between learning social media in the classroom vs. real life
    • Creative brand examples that are doing storytelling right (even in B2B)
    • How excitement without a plan can quickly turn into burnout

    Plus, a candid mother-daughter moment on shopping habits, brand values, and the real influence Gen Z has on consumer behavior.

    If you’re building a brand, navigating social media strategy, or trying to create content that actually connects, this episode is full of practical insights and perspective shifts.

    🔑 Keywords

    mother daughter podcast, Gen X Gen Z podcast, social media strategy, content marketing, purpose driven marketing, brand storytelling, B2B marketing, AI in marketing, building brand awareness, thought leadership, social media podcast

    Connect with Anh directly on LinkedIn.

    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    43 mins
  • Creating Content Out of Life Experiences, with guest Elizabeth Weprin
    Mar 30 2026

    In this episode of The Social Dialogue, we sit down with Elizabeth Weprin, better known as TikTok’s “Boca Mom,” a content creator who has built a loyal following by sharing the real, unfiltered side of motherhood, college life, and everything in between.

    From camp culture and sorority rush to the chaos of college parent Facebook groups, Elizabeth brings humor, honesty, and a refreshing perspective to the moments so many moms experience but don’t always talk about out loud.

    We dive into how she unexpectedly launched her TikTok presence, growing from just 60 followers to a thriving community in a little over a year. She shares what it really takes to build a brand online, including consistency, thick skin, and staying true to who you are, even when the comments aren’t so kind.

    We also talk about:

    • The pressure of “perfect parenting” and why it’s all a myth
    • How social media can bring connection… and chaos
    • The reality of raising college-aged kids today vs. “back then”
    • Why authenticity wins every time in content creation
    • Advice for anyone (including Gen Z grads) entering the social media world

    This conversation is equal parts hilarious, relatable, and surprisingly grounding. Whether you’re a mom, a content creator, or just someone trying to figure it all out as you go, Elizabeth’s take is a reminder that imperfect is actually the goal.

    Key Takeaway:
    Be yourself, stay consistent, and don’t let the noise distract you. The right audience will find you.

    Connect with Elizabeth:
    Follow Elizabeth on TikTok and Instagram (@ElizabethWeprin) for her signature mix of humor, real talk, and Boca lifestyle content.

    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    31 mins
  • Listen again: Adulting in a social media world - with guest Heather Redisch
    Mar 23 2026

    What does it actually take to land your first job or internship after college today?

    In this episode, Shane and Jenna sit down with Heather Redisch, founder of Adulting 101 Masterclass, to talk about what college juniors and seniors (and their parents) really need to know before entering the workforce. From resume building and interview skills to networking and using LinkedIn effectively, Heather breaks down the real-world skills that aren’t being taught in the classroom.

    They dive into how Gen Z is approaching career paths differently, the pressure of figuring it all out after graduation, and why relationships and connections matter more than ever when applying for jobs. Heather also shares practical advice on how students can stand out in a competitive job market, whether they’re applying online, reaching out on LinkedIn, or tapping into their network.

    And, of course, we hit the parent Facebook groups.

    This conversation is a must-listen for students preparing for life after college and for parents who want to better support them through the process.

    In this episode, you’ll learn:

    • How to build a resume that actually gets noticed
    • The biggest interview mistakes college students make (and how to fix them)
    • How to use LinkedIn for networking and job searching
    • Why networking is critical for landing internships and first jobs
    • The real gap between college education and workplace readiness
    • How parents can support (without overstepping)


    Reach out to Heather Redisch today:

    LinkedIn: https://www.linkedin.com/in/heatherredisch/

    Instagram: @adulting101masterclass




    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    43 mins
  • What it means to be well at work, with guest Jillian Bernstein
    Mar 16 2026

    What does it really mean to support employees beyond the typical HR handbook?

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Jillian Bernstein, founder of The Wellness Extension, to talk about the evolving role of workplace culture and why true employee well-being goes far beyond traditional HR programs.

    With more than 20 years of experience in human resources and consulting, Jillian has seen firsthand where many organizations fall short when it comes to supporting their people. Through her company, she partners with leadership teams and HR departments to create meaningful programs that help employees feel connected, supported, and engaged at work.

    Jillian shares how personal experiences shaped her passion for workplace wellness and how that journey led her to create The Wellness Extension. Her approach focuses on bringing empathy and human connection back into the workplace, helping organizations build cultures where employees can thrive both professionally and personally.

    The conversation explores the realities of modern work environments, especially in hybrid and remote settings, and why companies need to rethink how they build community, communication, and engagement among employees.

    Shane and Jenna also dive into the importance of leadership, authentic connection, and why investing in employee well-being is not just good for people, but also good for business.

    Whether you’re a leader, entrepreneur, HR professional, or someone navigating today’s workplace culture, this episode offers practical insights into how organizations can create environments where people truly feel supported.


    Connect with Jillian directly:

    https://www.wellness-extension.com/

    https://www.linkedin.com/in/jillianbernstein/

    https://www.instagram.com/wellness_extension/

    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    39 mins
  • Authenticity as a Business Strategy, with guest Cathi Bingaman
    Mar 9 2026

    In this episode of The Social Dialogue Podcast, Shane and Jenna sit down with Cathi Bingaman, founder of In Sync With You, to talk about something we believe deeply at Big Voice Social: when you build a business around your natural strengths and lead with authenticity, everything changes.

    Cathi built her concierge business from the ground up, turning her instinct to support others into a thriving, trusted company. What started as helping busy professionals manage their lives evolved into a highly personalized service built on confidentiality, consistency, and deep client relationships.

    This conversation is about more than outsourcing errands. It’s about trust. It’s about knowing your strengths. And it’s about building a business that reflects your values.

    💡 What We Talk About

    How authenticity becomes a business strategy
    Cathi shares how understanding her core values shaped every decision she made — from branding to hiring to client relationships. She proves that authenticity is not just a buzzword. It is the foundation of sustainable growth.

    Building trust in deeply personal spaces
    When you work inside clients’ homes and lives, confidentiality is everything. Cathi walks us through how she hires, shadows, and trains her team to ensure professionalism and discretion at the highest level.

    The power of referrals and word-of-mouth
    While social media plays a role, Cathi’s business has grown largely through trusted relationships and referrals. We talk about how digital presence supports credibility without oversharing.

    Social media for service-based businesses
    Not every business can post flashy before-and-afters. Cathi explains how storytelling, testimonials, and values-driven messaging allow her to market while still protecting client privacy.

    Wild problem-solving stories
    From building a volleyball court to booking classic bands, Cathi shares some of the most creative requests she has fulfilled. It’s a reminder that entrepreneurship often means saying, “Let me figure that out.”

    Career advice for Jenna (and recent grads)
    This episode turns personal as Cathi gives Jenna thoughtful advice about identifying strengths, aligning with core values, and building a career that feels authentic rather than forced. She references tools like What Color Is Your Parachute? as a starting point for self-discovery.

    🔑 Key Takeaways

    • Authenticity is a strategy, not a slogan.
    • Trust is built through systems, not assumptions.
    • Word-of-mouth is still one of the most powerful marketing tools.
    • Hiring the right people requires structure, shadowing, and clear SOPs.
    • Understanding your core values makes career decisions easier.
    • You do not have to do everything yourself — and you probably shouldn’t.

    Connect with Cathi here: https://insyncwithyou.com/

    Looking to up your social media marketing efforts? Reach out to Big Voice Social at bigvoicesocial.com

    Need help with your company's social media? Reach out at bigvoicesocial.com.

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    37 mins