EP35 – Scale Without Chaos: Smarter Order Management with CAL

Are disconnected spreadsheets, double entry, and slow RTO approvals holding your shed or steel building business back? In this episode of The Steel Kings Podcast, we sit down with Tristan Klesick, co-founder of CAL, to break down how smart order management is transforming the way dealers close sales and deliver buildings.

Built specifically for shed and steel pros, CAL connects your workflow—from lead to delivery—into one seamless dashboard. Whether you’re using IdeaRoom, Shed Pro, or other platforms, CAL gives you the tools to streamline checkout (cash, financing, or RTO), track orders in real time, and auto-generate contracts with e-sign functionality.

What You’ll Learn in Episode 35:

• How to eliminate slow, manual processes with a unified system
• Real-time tracking and inventory visibility for faster delivery
• Instant RTO approvals with built-in term options and contract automation
• Simplified team communication across sales lots, office staff, and manufacturers
• How CAL’s pricing model helps you scale without adding admin overhead

Whether you’re a dealer, manufacturer, or someone just looking to cut the chaos in your workflow, this episode delivers actionable insights to help you sell smarter—and faster.

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Watch this episode on YouTube > https://youtu.be/nEi5RiXHUB4?si=of3nlzrPRnfYG_Qo

🎙️ Episode 34 — From Pole Barns to Partnerships

Featuring: Jared Ledford & Eric Olson | Five Rivers Pole Barns

In this episode, the Steel Kings take a step back to share the origin story of one of their own—Five Rivers Pole Barns. What started as a side hustle quickly evolved into a regional force in the post-frame industry. Co-host Jared Ledford opens up about the lessons learned, risks taken, and the intentional partnerships that helped scale the business without losing its soul.

Whether you’re a builder, entrepreneur, or steel shed dealer, this episode is packed with value—from marketing insight and branding tips to behind-the-scenes stories of growth, grit, and getting it done.

✅ Topics Covered:

• Starting a pole barn business from the ground up

• Why branding matters more than ever in the trades

• Building smart partnerships with installers, suppliers, and marketers

• Lessons from Dayton Barns, Five Rivers, and beyond

• How sheds, steel, and pole barns all connect in today’s market

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YouTube → https://www.youtube.com/@thesteelkings

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Apple Podcasts → https://podcasts.apple.com/us/podcast/the-steel-kings-podcast/id1849738908

Watch this episode on YouTube → https://youtu.be/b4bto1qlXKY?si=O4uf9SnRMBY-HE_d

From Lost Leads to Loyal Buyers with Velocity360
Your inbox is full, your lot is busy, and buyers are slipping away while messages sit unanswered. We sat down with Velocity360’s Joe Ignace and Brandon Tobin to solve the most expensive leak in sheds, steel buildings, and pole barns: slow follow‑up and scattered systems. They lay out a practical sales equation—leads × conversion × average price—and show how to raise the middle term by reaching new inquiries in 60 seconds, following up for days (not minutes), and keeping your best sellers focused on real conversations.

We walk through the “digital lot greeting,” a simple shift that makes online buyers feel the same welcome they’d get on your gravel. Velocity360 centralizes texts, phone, email, and Meta messages in one place, with a native phone system that auto‑texts missed calls, drops voicemails, and assigns leads to the hungriest rep. Once a prospect replies, automations pause so the personal touch takes over. After the sale, a second sequence captures reviews and photos—fuel for local SEO and the next buyer—without another tool or login. E‑signature, calendars, and review replies are built in, so you can ditch stacked subscriptions that drain budget without lifting close rates.

If integrations worry you, we cover how webhooks connect to 3D configurators like Idea Room, Shed Pro, Meta, and Google—plus the reality that open partners make it easy, and closed platforms can be worked around. The payoff is clarity: an analytics dashboard that shows which ads and sources actually convert, letting you double down where ROI is real. Whether you’re a single lot or a 33‑location network, permissions, routing, and white‑glove migration make the switch manageable. The question isn’t how attached you are to your current setup—it’s whether your CRM actually drives revenue.

Ready to stop letting great leads die quietly? Tap to listen, then try a demo at velocity360crm.com. If this helped, follow the show, share it with a builder who needs it, and leave a quick review so more owners can find tools that actually sell.

Watch On YouTube: https://youtu.be/dm3-C88vwmk?si=MzO-UC2hNT-9nU6D