In this podcast episode, Danielle Elven interviews Steven, known as Fridge, who shares his journey from being a gym member to running a successful online coaching business. He discusses the evolution of his coaching style, the importance of client management systems, and how he personalizes coaching for a diverse clientele. Fridge emphasizes the significance of accountability and communication in coaching, as well as his strategies for acquiring new clients without direct advertising. He also highlights the tools he uses to provide tailored coaching experiences. In this conversation, Steven (Fridge) shares his journey as an online coach, discussing the financial uncertainties of self-employment, the importance of client retention, and the joy of witnessing client transformations. He emphasizes the need for personalized coaching, the challenges of maintaining work-life balance, and his aspirations to open a gym. Steven also offers insights on standing out in a saturated market and provides practical tips for aspiring coaches.

Connect with:
Instagram - @teamfridgecoaching

Connect with Fitness Education Online

Website: https://fitnesseducationonline.co.uk/

Facebook Group: https://www.facebook.com/groups/ukpersonaltrainercommunity

Instagram: https://www.instagram.com/fitnesseducationonline.uk

Vote for Fitness Education Online (Training Provider) and Dani Elven (Female PT) at the 2026 British Fitness Awards
https://www.britishfitnessaward.com/bfa26nominations

Connect with Fitness Education Online

Website: https://fitnesseducationonline.co.uk/

Facebook Group: https://www.facebook.com/groups/ukpersonaltrainercommunity

Instagram: https://www.instagram.com/fitnesseducationonline.uk

In this insightful interview, Jewade Graham shares his journey and expertise on the importance of in-person personal training, effective communication, business strategies, and continuous learning to succeed in the fitness industry.

Connect with:
Instagram - @jewadegrahamcoach

Connect with Fitness Education Online

Website: https://fitnesseducationonline.co.uk/

Facebook Group: https://www.facebook.com/groups/ukpersonaltrainercommunity

Instagram: https://www.instagram.com/fitnesseducationonline.uk

Vote for Fitness Education Online (Training Provider) and Dani Elven (Female PT) at the 2026 British Fitness Awards
https://www.britishfitnessaward.com/bfa26nominations

Connect with Fitness Education Online

Website: https://fitnesseducationonline.co.uk/

Facebook Group: https://www.facebook.com/groups/ukpersonaltrainercommunity

Instagram: https://www.instagram.com/fitnesseducationonline.uk

In this podcast episode, Danielle Elven interviews Andy Heath, a successful personal trainer and mentor, who shares his journey from aspiring athlete to building a six-figure personal training business. Andy discusses the importance of having a business mindset, the challenges of lead generation, and the necessity of selling in the fitness industry. He emphasizes the significance of discipline and mindset in achieving success and provides insights into creating a sustainable business model. The conversation also touches on the role of contracts and professionalism in personal training, highlighting the realities of the industry and the need for continuous learning. In this conversation, Andy Heath and Danielle Elven discuss the importance of professionalism in personal training, emphasizing the need for trainers to present themselves well and create a memorable experience for clients. They explore the significance of understanding client needs and pain points, as well as effective marketing strategies to attract clients. The discussion also touches on the challenges faced in the personal training industry, including the oversaturation of trainers and the importance of visibility. Finally, they share top tips for aspiring personal trainers to succeed in their careers.



Instagram - @repzfitness_coaching and @ptmentorshipacademy
Facebook - AH PT Mentorship Academy and Andy Heath PT
TikTok - @pt.mentor
LinkedIn - Andrew Heath

Vote for Fitness Education Online (Training Provider) and Dani Elven (Female PT) at the 2026 British Fitness Awards
https://www.britishfitnessaward.com/bfa26nominations