The Superman Marketing Lesson Every Podcaster Needs
Failed to add items
Sorry, we are unable to add the item because your shopping basket is already at capacity.
Add to cart failed.
Please try again later
Add to wishlist failed.
Please try again later
Remove from wishlist failed.
Please try again later
Follow podcast failed
Unfollow podcast failed
The Superman Marketing Lesson Every Podcaster Needs
-
Narrated by:
-
Written by:
About this listen
In this episode, we break down the massive opening-weekend success of James Gunn’s new Superman movie, a $220 million debut supported by a $200 million marketing budget. This episode presents five core marketing principles that any creator can implement immediately. From the underrated power of word-of-mouth to building a listener community, this episode reframes podcast marketing as the essential companion to great content, because even a solid show can't grow without intentional promotion.
- Beyond the Post Website
- Join Beyond the Post on Patreon
- Superman (2025)
- Even world-class content fails without intentional marketing.
- The Superman movie’s success highlights the disproportionate role of promotion.
- Podcasters should spend at least equal time on marketing as they do on production.
- Word-of-mouth is still one of the strongest listener acquisition tools.
- Social media should offer value, not just announcements.
- Guest appearances expand reach—when strategically chosen.
- Strong titles and descriptions improve discoverability through SEO.
- Newsletters and communities keep existing listeners engaged and returning.
Hosted on Acast. See acast.com/privacy for more information.
No reviews yet