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The Sustainability Communicator with Mike Hower

The Sustainability Communicator with Mike Hower

Written by: Mike Hower
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Join sustainability communication expert Mike Hower—author of Sustainability Storytelling, former GreenBiz journalist, and advisor to leading global brands—as he explores one of the toughest challenges in corporate sustainability today: how to talk about sustainability in ways that are compelling, credible, and compliant—and fit cultural and reputational context. Through interviews with practitioners and insights from his own work in the field, Mike digs into greenwashing, greenhushing, and the risks and opportunities most sustainability professionals face—but few can talk about out loud.2026 Economics Marketing Marketing & Sales
Episodes
  • Aman Singh has a thing or two to say about influencing without authority
    May 13 2026

    Most sustainability communicators don't have the title, the budget, or the C-suite access to force anyone to do anything. So how do they get things done? That's the question at the center of this conversation with Aman Singh, Director of Global ESG and Sustainability Communications at Kenvue—the company behind Tylenol, Neutrogena, Aveeno, Listerine, and a long list of other household names.

    Aman has spent her career figuring out how to move organizations from the inside—at Walmart, at Edelman, and now at Kenvue—and her answer isn't what most people expect. It's not about better data, sharper messaging, or more compelling reports. It's about relationships, timing, and learning to speak other people's language before you ask them to speak yours.

    In this episode, we get into what "influencing without authority" actually looks like in practice, why the old volume-equals-visibility playbook is finished, how to navigate the current era of greenhushing without hiding in fear, and what makes sustainability communicators effective versus annoying. We also talk about our shared career paths—journalism, agencies, consulting—and what it really means to build a purposeful career in a field that didn't exist when most of us started.

    If sustainability communication is your full-time job or your side hustle, this one's for you.

    • Connect with Aman on LinkedIn
    • Learn more about Kenvue's sustainability story

    • Order Sustainability Storytelling — Mike's book about communicating sustainability in business
    • Follow Mike on LinkedIn to stay updated on his regular insights on sustainability storytelling
    • Subscribe to The Sustainability Story on Substack for more in-depth analysis of sustainability communication challenges and practical advice on how to overcome them
    • Got a guest or topic idea? Reach out at howerimpact.com/contact
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    37 mins
  • The rule of law and the cost of corporate silence — with Alison Taylor
    Jan 28 2026

    As the rule of law in the United States comes under strain, many companies have chosen silence. In this episode, Mike Hower sits down with business ethicist and Higher Ground author Alison Taylor to examine what corporate courage actually looks like when legal norms, civil rights, and community safety are being tested. Together, they explore why companies retreat in moments of crisis, the limits of compliance-driven ethics, and the role sustainability and communications leaders can play when speaking up carries real risk. This is a candid conversation about silence, responsibility, and whether business is willing — or able — to stand for the rule of law when it matters most.

    • Connect with Alison Taylor on LinkedIn.
    • Order Alison's book, Higher Ground.
    • Read the American Sustainable Business Network's statement calling for companies to defend the rule of law in America.
    • Register for Sustainability Professionals Against Silence

    • Order Sustainability Storytelling — Mike's book about communicating sustainability in business
    • Follow Mike on LinkedIn to stay updated on his regular insights on sustainability storytelling
    • Subscribe to The Sustainability Story on Substack for more in-depth analysis of sustainability communication challenges and practical advice on how to overcome them
    • Got a guest or topic idea? Reach out at howerimpact.com/contact
    Show More Show Less
    32 mins
  • How Chief Sustainability Officers advance sustainability storytelling
    Aug 8 2025

    In this episode, Mike sits down with Erik Hansen, Chief Sustainability Officer at Workday, to explore how CSOs have evolved into the lead communicators for corporate sustainability. Erik shares insights on building trust through transparency, making the business case for sustainability initiatives, and how companies are increasingly being asked detailed sustainability questions in hundreds of RFPs. The conversation covers practical strategies for working with legal teams on compliant communications, measuring the success of sustainability storytelling, and thinking beyond company silos to advocate for industry-wide change.

    • Connect with Erik Hansen on LinkedIn.
    • Learn more about Workday's sustainability strategy.

    • Order Sustainability Storytelling — Mike's book about communicating sustainability in business
    • Follow Mike on LinkedIn to stay updated on his regular insights on sustainability storytelling
    • Subscribe to The Sustainability Story on Substack for more in-depth analysis of sustainability communication challenges and practical advice on how to overcome them
    • Got a guest or topic idea? Reach out at howerimpact.com/contact
    Show More Show Less
    32 mins
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