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The TrustMakers

The TrustMakers

Written by: Edelman and Advertising Week
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Trust is the ultimate currency in the relationship that all institutions – businesses and brands, governments, NGOs, media – build with their stakeholders. Trust enables an organization to operate, lead and thrive. Join The TrustMakers, where listeners connect with global experts to learn what it takes to build trust in today’s society.Copyright 2025 Edelman and Advertising Week Economics
Episodes
  • The Longest Table’s Maryam Banikarim On Breaking Bread to Rebuild Trust
    Jan 7 2026

    Emmy Award–winning storyteller, corporate CMO and The Longest Table movement co-founder Maryam Banikarim joins Edelman’s Jackie Cooper to discuss why trust is increasingly built at the hyperlocal level. They explore how real-world connection, participation, and shared purpose are helping communities rebuild trust, what leaders can learn from grassroots movements, and why grace, vulnerability, and human connection matter more than control in today’s divided world.

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    28 mins
  • Andrew Ng on Separating AI Facts from Fiction
    Dec 31 2025

    Andrew Ng, founder of Coursera and Deeplearning.AI, joins Edelman CEO Richard Edelman to discuss what it will take to build trust in artificial intelligence at scale. They explore how AI is moving from experimentation to everyday use, why media narratives and sensational headlines have led to public fear and misunderstanding of AI, and how leaders can ensure AI innovation delivers real value for stakeholders.

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    22 mins
  • Stewart “Brittlestar” Reynolds on Trust, Humor, and Staying Relevant
    Dec 17 2025
    Digital creator Stewart Reynolds – aka “Brittlestar” – joins Edelman’s Jackie Cooper to explore how creators build trust in an era of constant reinvention. They discuss why humor and authenticity outperform traditional advertising, how creators over the age of 50 are redefining influence, and what brands can learn from the deep audience trust that powers …

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    29 mins
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