In this episode of the FitBiz Accelerator, Tobias Young dives into the art of mastering direct messages (DMs) for online coaches. He emphasizes the importance of emotional intelligence in conversations, moving beyond mere transactional interactions to build genuine connections with potential clients. The episode outlines a structured DM playbook that includes effective openers, discovery questions, and authority-building insights, ultimately guiding coaches to convert conversations into paying clients without feeling salesy. Young encourages coaches to implement this framework to enhance their client engagement and improve their conversion rates.

Takeaways

• Most coaches think their DM issue is that they need more traffic.
• The problem isn't the quantity of conversations, it's the quality.
• Good openers should feel natural and relevant.
• Discovery should feel like a back and forth conversation.
• Your job is to help prospects articulate their problems clearly.
• Emotional truths are where real change becomes possible.
• Proving you see the problem differently establishes authority.
• Removing pressure gives control back to the prospect.
• Presenting your offer should feel like aligning, not selling.
• Following this playbook makes your inbox a high ROI system.

#DMGame #OnlineCoaching #EmotionalIntelligence #ClientConversion #CommunicationStrategies #CoachingTips #SalesTechniques #ClientEngagement #ConversationFlow #SocialMediaMarketing