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The Volunteer Roadmap

The Volunteer Roadmap

Written by: Arch Trimble
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Most business advice assumes you're operating in a market of millions. But when your entire customer base is 15,000 people, that advice falls flat.

What works in Nashville won't work in Elizabethton. What works in Memphis won't work in Cookeville.

So where do you find strategies that actually work for your Tennessee community? From the leaders who've already cracked the code.

In each episode, host Arch Trimble visits one Tennessee town and talks to the business owner or community leader who's figured it out. Then he breaks down the real pattern behind their success, so you can see what's holding YOU back.

New episodes every other Monday. Subscribe now and let's hit the road.

The Volunteer Roadmap: Mapping what works for Tennessee businesses.

Copyright 2026 All rights reserved.
Economics Leadership Management Management & Leadership
Episodes
  • Everybody’s Moving Here… Now What?
    Jun 1 2026

    What happens when your population increases by over 30% in 10 years and the median home price is over $900,000?

    It sounds like a success story (and it is), but at the same time the teachers, first responders, and entry-level workers who keep this community running can't afford to live where they work.

    In this episode I'm discussing the housing challenges that come with being Tennessee's biggest success story with Bo Patten, the CEO of the Williamson County Association of Realtors.

    WCAR’s 2,800 members aren't just selling houses - they're on the front lines of a housing market that's growing faster than anyone expected.

    In this episode, Bo shares:

    • How realtors went from selling houses to shaping housing policy in Franklin
    • Why as many people commute INTO Williamson County as leave it (it's not the bedroom community people think it is)
    • How Williamson County plans to address a projected shortage of nearly 10,000 housing units by 2030

    The communities that thrive long-term aren't the ones that grow the fastest. They're the ones that plan for it.

    Have a Tennessee story worth mapping out? Reach out at archabouttn.com

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    43 mins
  • Talent Not Incentives: How Nashville Built an $8 Billion Entertainment Industry
    May 18 2026

    Most people think Tennessee's entertainment industry is just Nashville honky-tonks and country music. It's actually an $8 billion business keeping your taxes low.

    Bob Raines runs the Tennessee Entertainment Commission - the state agency that oversees film, TV, and music. The industry he manages generates $8 billion in economic activity across Tennessee, which brings over $400 million in tax revenue into the state every year. That money helps keep Tennessee a low-tax state.

    Tennessee didn't throw massive incentive programs at entertainment companies. We built something better - a talent ecosystem that keeps growing on its own.

    In this episode, we discuss:

    • Why Bob would rather be a "second tier" market than #1 (and why it’s a smarter play long-term)
    • How Tennessee attracts more talent than states spending twice as much on incentives
    • Why an eight-year degree isn't needed to be successful in entertainment

    Entertainment in Tennessee isn't just Nashville's country music scene. It's jobs, tax revenue, and reasons for people to stay, all across the state.

    Have a Tennessee story worth mapping out? Reach out at archabouttn.com

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    53 mins
  • How Lawrenceburg Turned 'Distressed' Into 'Endless Opportunity’
    May 4 2026

    Ten years ago, Lawrence County was on Tennessee's distressed counties list.

    Today, they're one of the most exciting areas in the state. New investment coming in every month, 1,500 jobs added since 2020, and downtown is filled with restaurants, retailers, and Airbnbs.

    So… what changed? They started seeing their limitations as opportunities.

    Ryan Egly is the President & CEO of the Lawrence County Chamber of Commerce. Growing up he was told if he wanted to be successful, he'd have to leave Lawrenceburg. Instead of following that advice, he found a different solution.

    In this episode, we're discussing:

    • How quantifying work ethic (not just credentials) became their secret weapon for recruiting businesses
    • Why keeping everything under one roof lets a 50,000-person county compete with 100,000+ markets
    • How to build education partnerships that actually serve your local workforce needs

    You already have what you need. You just have to see it differently.

    Have a Tennessee story worth mapping out? Reach out at archabouttn.com

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    51 mins
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