A lot of coaches hit a point where one-on-one work starts to feel maxed out. The client results are there, the demand is growing, but suddenly the business feels heavy. Too many DMs, too many protocols, too many moving pieces. In this episode, Kendra breaks down what it actually looks like to transition from one-on-one coaching into a scalable group program without sacrificing client experience or burning yourself out in the process.

She dives into the difference between cohort-style launches versus ongoing enrollment models, why community matters so much in women’s health programs, and the systems you need in place before scaling. Kendra also explains why most coaches are trying to grow too early without a real marketing foundation and how building an email list, running webinars, and leveraging paid ads can dramatically simplify client acquisition.

This conversation is also a reminder that scaling isn’t just about strategy. It’s about mindset, boundaries, delegation, and learning how to build a business that actually supports your life instead of consuming it.

In this coaching call with Marnee, Kendra discusses:

• The real reason health coaches plateau even when their offer is working and their close rate is solid
• The three things Kendra has seen separate coaches who make it from the ones who don't
• Why persistence beats strategy every single time and what that actually looks like in practice
• What to do when self doubt, rejection, and a bad week on social media make you want to quit
• The mindset shift that turns a struggling health coaching business into a sustainable one
  
  
  

Marnee Dejong's Bio:

Marnee DeJong is a certified health coach and former drug and alcohol counselor with a passion for helping women over 40 navigate the hormone chaos of perimenopause. Drawing on nearly a decade of one-on-one counseling experience, Marnee brings a deeply personal and supportive approach to her coaching, helping women in this season of life reclaim their energy, boost their metabolism, and feel like themselves again. She is the creator of a signature four-month hormone and perimenopause program designed to guide women through real, lasting change with the kind of high-touch support that actually moves the needle.

Connect with Marnee: https://instagram.com/marnee.dejong

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Join Kendra Perry on the Wealthy Coach podcast as she outlines the five key components of successful online programs: education, action steps, personalized support, accountability, and resources.

Kendra emphasizes structuring educational content for easy understanding and the importance of clear directives for action. Personalized support, accountability, and purposeful resources are also crucial for client success. Tune in for actionable insights to elevate your coaching programs!

Here's what's covered:

1. Why giving your clients MORE education is actually setting them up to fail... and the dead simple shift that gets people taking action instead of freezing up.
2. The real reason 85% of people never finish a DIY course ... and what you need to include in your program if you actually care about your clients getting results.
3. The one thing that makes the difference between a client who does the work and a client who ghosts you ... and no, it's not better content or more modules.
4. Why shorter sessions are more valuable than longer ones ... and how to cut your one-on-one calls in half without your clients feeling shortchanged.
5. The resource mistake that makes your program feel bloated and overwhelming ... and how to figure out exactly what to include and what to cut.

MENTIONED ON THIS EPISODE

Watch the free HTMA training video: https://go.kendraperry.net/practitioner-training

EPISODES YOU MAY ALSO ENJOY:

210: How To Run A Group Program When You Have No Audience

202: Real Coaches Share Their Experience Running Online Programs

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A lot of coaches don’t struggle because they lack knowledge. They struggle because they never fully implement the basics.

In this episode, Kendra sits down with Angie Ruby to break down exactly how she went from zero clients to a full roster of 12. No complicated funnels. No massive audience. Just simple strategies executed consistently… and a willingness to move through the fear that keeps most people stuck.

They unpack what actually moved the needle in Angie’s business, from signing her first clients to refining her sales process, improving retention, and starting to think about scaling. You’ll hear where she got in her own way, what she did differently inside HCA, and the small shifts that made a big impact fast.

If you’ve been overthinking your next move, this episode will bring you back to what actually works.

What We Cover in This Episode

• How a Personal Health Crisis Turned Into a Coaching Business That Actually Works
• The Real Reason Most Coaches Stay Stuck After Certification (and How Angie Moved Past It)
• From 0 to 12 Clients: The Simple Client Acquisition Strategies That Worked Fast
• When to Shift From 1:1 to Group Coaching (Without Losing Quality or Results)
• Fixing Client Drop-Off With a Smarter Retention and Recurring Revenue Model
• The Sales Mistake That Costs You Clients After the “Yes” (and How to Close Properly)

Angie Ruby:

Angie is a certified health coach and occupational therapist with nearly 30 years of clinical experience. After years of being dismissed by conventional medicine while quietly battling hormonal imbalances, thyroid dysfunction, leaky gut, rheumatoid arthritis, and chronic fatigue, Angie took her health into her own hands and found a path to healing through functional nutrition and holistic wellness. That personal transformation became the foundation of her business, Angie Ruby Wellness, where she created the Chronic Fatigue Solution program to help active women overcome fatigue and reclaim the energy to live the life they love.

Angie is passionate about helping women skip the years of frustration she experienced and get back to doing the things that light them up, whether that's hiking, kayaking, or simply getting out of bed without dread. She combines her deep clinical background with real-life lived experience to guide her clients toward lasting, root-cause healing.

WATCH ON YOUTUBE

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