Elaine Tan Comeau knows the ups and downs of being a mom entrepreneur.  She launched her product line and company from off her kitchen table two days after her third baby was born.  She went from being a school teacher to accidentally inventing a children’s product, to CEO and Founder of one of Dragons’ Den favorite pitches, Easy Daysies, which incited a bidding war among all five Dragons. Also winner of Kevin Harrington's Pitch Tank.  She has been featured in Forbes, Macleans, CBC, FOX, CTV, Canadian Business Magazine, and the Financial Post, to name a few.  Elaine was awarded the 2014 Canadian Mompreneur of the Year, Four time nominee for the RBC Women of Influence Award, Chamber of Commerce Award for Excellence in Business, and just published her third article in a University Textbook, "Educational Psychology".  Her company Easy Daysies has won 13 awards and was announced as one of the 2018 Top Ten Most Innovative Companies by Small Business BC. 

Elaine loves supporting women in business through speaking on stages, through her podcast “Elaine’s Kitchen Table… the Business of Real Life”, as the Lead Ambassador of the Western Canada Chapter of Mompreneurs Canada, and through her Best Seller book, “Sell Your Passion”!  Elaine is honoured to have opportunities to give back and is a member of the Marketing Advisory Council for Douglas College, and a Patron for the ANCA Naturally Autistic World Festival. 

Please do follow her on social media @easydaysies and @elainetancomeau.

Elaine shares her impact of Covid-19 and what has helped her get through her days at home.

She follows this acrynym - CALM

Create – create a workspace at home for yourself and your kids. Create a schedule to decrease anxiety and more productivity. Create office hours.  

Amplify – amplify your expertise and offer help.

Lighten – lighten your expectations, but don’t lower them.  Lighten others load and be kind.

Make – Make connections with your customers, kids, community.

Technology entering more home’s and recommended by Elaine

1.      Zoom, House Party,  Messenger for kids
2.      Scribd – audio books, magazines, sheet music
3.      Calendly – online booking system (with Zoom Integration)
4.      Upworks – for hiring online Virtual Assistance.

Advise from Elaine:

• Don’t ignore symptoms of your health!!!  Take time aside for you and your business.
• Set Targets to achieve your goals.  
• How Basketball is similar to Sales. – if you are in a triple threat position – 

1.      Pause 
2.      Make a choice 
3.      Drive it forward

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Top 5 questions I get asked about Social Media Marketing

1.  Why is Video Marketing important?
2.  Advice on Facebook Ads.
3.  What is the most important thing that we can do to boost our sales through social media marketing?
4.  What is a successful strategy you have to grow my social media following?
5.  My number one marketing mistake I made that you can avoid.

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Welcome Lisa Van Reeuwyk, owner of Bloom Business Consulting.  She loves working with solo entrepreneurs focusing on clarity, consistency and killer cash flow. 
Lisa chats with us about productivity, shares 3 common mistakes that you see with small business owners, 4 tips to using your iPhone to save you time and listen to the very end to hear about the DONE acronym. 

LINKS AND RESOURCES

BLOOMLISA.com

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