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Tony Borden

Tony Borden

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Jim Lombardo sits down with **Tony Borden** of **Greenwich Village Social Club** for a fast-moving, smart conversation about building places—and brands—that people actually return to. Tony brings sharp insight on why experience beats hype, how consistency quietly outperforms trends, and what most businesses still misunderstand about hospitality in the age of content and video.

They move easily from music and culture to strategy and execution, unpacking how taste, restraint, and judgment matter more than flashy tools. Tony’s wit and clarity turn this into less of an interview and more of a masterclass disguised as conversation.

If you care about creating something memorable—and not just loud and pretty—this episode lands.

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