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Travis Williams: The One Who Came Home
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Travis Williams: The One Who Came Home
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What happens when someone leaves their neighborhood to build a career — and then comes back to rebuild it?
In this episode of Red Tape, Real Talk, co-Host Eries Mentzer talks with Travis Williams, President & CEO of LiftJax, inside Jacksonville’s historic Eastside — a community his family has called home for six generations.
After years in finance, Travis returned to the block that raised him. Today, he’s leading a bold, holistic strategy to eliminate food deserts, restore economic vitality, and build change from within.
We discuss:
- Reopening a 100-year-old neighborhood store
- Ending food deserts through sustainable development
- The idea of “with-intrification” vs. gentrification
- Faith, legacy, and long-term obedience
- Why neighborhoods still matter
This is not a story about saving a community.
It’s a story about coming home to serve it.
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