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Trend Watch

Trend Watch

Written by: Seth Robinson
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Take a deep dive into the latest tech industry trends with CompTIA's research team. In each episode, Seth Robinson, vice president of industry research, breaks down the latest data and market intelligence to identify a key trend in the industry and explains how it's impacting businesses that sell technology solutions, their customers, and the IT workforce. Stay on the leading edge of the business of technology with CompTIA's original research and market leading analysis. Explore CompTIA research and resources now at the CompTIA Resources Center: http://s.comptia.org/resourcesCopyright © 2025 CompTIA, Inc. All rights reserved. Careers Economics Personal Success Politics & Government
Episodes
  • 2026 IT Industry Outlook: The Largest Growth Since 1996
    Jan 9 2026

    As we wrap up the year, CompTIA's Seth Robinson dives into the 2026 forecasts from leading research firms IDC and Gartner. The big headline? Worldwide IT revenue is projected to see its most significant growth in 30 years.

    While AI infrastructure investment is the primary catalyst, this video explores why the ripple effects are much broader. We look at how the shift from building infrastructure to deploying software and services is stabilizing the digital economy and what this means for the future of IT skills.

    Key Takeaways:

    Historic Growth: IDC predicts 2026 will see the largest jump in IT spending since 1996.

    The "Dual Effect" of AI: Beyond large-scale hardware, AI is driving essential spending in networking, cybersecurity, and data management.

    From Hardware to Services: Gartner data suggests that while data center spending remains strong, the focus is shifting toward Software and Services as companies begin building on their new infrastructure.

    The Digital Economy Reality: IT spending continues to outpace GDP growth, signaling that technology is no longer a luxury but a fundamental requirement for business differentiation.

    Workforce Impact: Despite automation, the demand for specialized IT skills remains steady as companies navigate complex digital transformations.

    IDC Article mentioned: https://my.idc.com/getdoc.jsp?containerId=prUS54010425

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    6 mins
  • Complexity and Digital Transformation
    Dec 11 2025

    In this week's podcast, Seth Robinson dives into a key challenge facing IT today: complexity.

    Inspired by an AFCEA article on the military's need to reduce complexity for digital transformation, Seth argues that while complexity isn't going away, standardizing and managing it is crucial, especially after years of heavy investment in digital components. He also tackles the often-debated concept of Digital Transformation.

    Drawing on CompTIA's framework, Seth breaks down digital transformation into four foundational components:

    1. Cloud-Based Infrastructure: Moving beyond simple adoption to optimization, orchestration, and security, as the cloud enables access to more advanced technologies.

    2. Software-Defined Processes: The core area where AI is making the biggest impact, accelerating everything from internal software development to business functions like content creation and data analysis.

    3. Data-Driven Decision-Making: Requires a dual focus on Data Management (gathering, engineering, preparing) and Data Analytics (basic analysis up through advanced data science and statistical modeling).

    4. Cybersecurity-Aware Operations: Expanding beyond the IT function, this involves integrating cybersecurity awareness into all company operations, covering technology, regulatory compliance, vendor selection, and daily employee behavior.

    Ultimately, successful digital transformation—even amid a "cool down" in interest—means confronting and taming the underlying complexity as new technologies like AI continue to emerge.

    Ready to start your own journey? Explore more at www.CompTIA.org

    CompTIA Career Pathways: Discover various career pathways in the tech industry and find the right one for you.

    CompTIA Certifications: Learn about the certifications that can help you advance your tech career.

    CompTIA Resources: Access a wealth of resources, including articles, webinars, and guides to help you succeed in tech.

    CompTIA Blog: Stay updated with the latest trends, tips, and success stories in the tech industry.

    CompTIA Events: Participate in events and webinars to network with industry professionals and enhance your skills.

    Connect with Us:

    📸 Instagram: https://www.instagram.com/comptiaofficial/

    💭 X: https://x.com/CompTIA

    💌 Facebook: https://www.facebook.com/CompTIA

    📲 LinkedIn: https://www.linkedin.com/company/comptia/

    Why Choose CompTIA? CompTIA is the world's leading vendor-neutral information technology (IT) certification and training body.

    CompTIA is a mission-driven organization committed to unlocking the potential of every student, career changer, or professional seeking to begin or advance in a technology career.

    CompTIA's best-in-class learning platform, career resources, research, and community events equip individuals and companies with the tools to succeed. We're a hub for advancing the tech industry and its workforce through education, training, certifications, philanthropy, and market research.

    Success Stories: Read about inspiring success stories from individuals who have transformed their careers with CompTIA certifications and resources. Whether you're just starting out or looking to advance your career, these stories will motivate you to take the next step.

    Educational Resources: CompTIA offers a wide range of educational resources to help you succeed in your tech career. From online courses and study guides to practice exams and certification training, we provide everything you need to achieve your goals.

    Contact Us: Have questions or need assistance? Contact our support team for help with certifications, resources, or any other inquiries. We're here to help you succeed.

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    8 mins
  • Trends in Cybersecurity Strategy
    Nov 28 2025
    In this episode of Trend Watch, Seth Robinson dives into CompTIA's annual State of Cybersecurity Report to explore the latest trends and shifts in organizational security. Despite a slight warming in sentiment—where more business and technology leaders feel satisfied with their current cybersecurity posture—the reality is that change is constant. Cybersecurity is a continuous reaction to the new technologies companies adopt, and it's not a place to "fall asleep." Organizations must implement strong risk management and processes to ensure they are making the right investments. The report identifies three major technology trends that are currently driving and shaping cybersecurity strategy: Artificial Intelligence (AI): AI brings significant productivity potential but is a double-edged sword for security. While it can make security operations more efficient, it also supercharges cybercrime, making threats like phishing and ransomware more potent. Companies must prioritize securing their AI tools and preparing their professionals to react faster to AI-driven attacks.Operational Technology (OT): Often described as the new Internet of Things (IoT), OT refers to technology integrated into physical environments (HVAC, lighting, sensors). As these systems become digitized, the historically separate IT and OT functions are converging. This creates a massive need for cross-training to manage unique vulnerabilities, threats, and the demand for extremely high availability in these critical systems.Data: Data is the lifeblood of business. As organizations pursue data analytics and AI, they are discovering the crucial need for strong data management practices (database administration, cleaning, engineering). Data security is a central challenge in a post-perimeter world, requiring security on the data itself—whether it is at rest, in motion, or in use—especially as assets move into hybrid and public cloud environments. As companies push forward with adopting AI, OT, and advanced data practices, they must pay close attention to the corresponding cybersecurity implications to safeguard their operations and assets. Ready to start your own journey? Explore more at www.CompTIA.org CompTIA Career Pathways: Discover various career pathways in the tech industry and find the right one for you. CompTIA Certifications: Learn about the certifications that can help you advance your tech career. CompTIA Resources: Access a wealth of resources, including articles, webinars, and guides to help you succeed in tech. CompTIA Blog: Stay updated with the latest trends, tips, and success stories in the tech industry. CompTIA Events: Participate in events and webinars to network with industry professionals and enhance your skills. Connect with Us: 📸 Instagram: https://www.instagram.com/comptiaofficial/ 💭 X: https://x.com/CompTIA 💌 Facebook: https://www.facebook.com/CompTIA 📲 LinkedIn: https://www.linkedin.com/company/comptia/ Why Choose CompTIA? CompTIA is the world's leading vendor-neutral information technology (IT) certification and training body. CompTIA is a mission-driven organization committed to unlocking the potential of every student, career changer, or professional seeking to begin or advance in a technology career. CompTIA's best-in-class learning platform, career resources, research, and community events equip individuals and companies with the tools to succeed. We're a hub for advancing the tech industry and its workforce through education, training, certifications, philanthropy, and market research. Success Stories: Read about inspiring success stories from individuals who have transformed their careers with CompTIA certifications and resources. Whether you're just starting out or looking to advance your career, these stories will motivate you to take the next step. Educational Resources: CompTIA offers a wide range of educational resources to help you succeed in your tech career. From online courses and study guides to practice exams and certification training, we provide everything you need to achieve your goals. Contact Us: Have questions or need assistance? Contact our support team for help with certifications, resources, or any other inquiries. We're here to help you succeed.
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    8 mins
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